The Dynamics of Fashion 2nd Edition / Edition 2

The Dynamics of Fashion 2nd Edition / Edition 2

by Elaine Stone
     
 

This text provides the foundation for a wide range of careers in the fashion business. Incorporating the experience of the author and her five earlier editions of Fashion Merchandising: An Introduction, this book covers product development, home fashions, retailing strategies, and examines how communication trends and technological advances impact the fashion world. See more details below

Overview

This text provides the foundation for a wide range of careers in the fashion business. Incorporating the experience of the author and her five earlier editions of Fashion Merchandising: An Introduction, this book covers product development, home fashions, retailing strategies, and examines how communication trends and technological advances impact the fashion world.

Product Details

ISBN-13:
9781563672804
Publisher:
Fairchild Books
Publication date:
09/01/2003
Edition description:
Older Edition
Pages:
528
Product dimensions:
8.88(w) x 11.22(h) x 1.31(d)

Table of Contents

List of Features

Unit 1 The Changing World of Fashion 2

1 A Century of Fashion 4

2 The Nature of Fashion 38

3 The Environment of Fashion 66

4 The Movement of Fashion 90

5 The Business of Fashion 118

Unit 2 The Primary Level: The Materials of Fashion 140

6 Textiles: Fibers and Fabrics 142

7 Leather and Fur 172

Unit 3 The Secondary Level: The Producers of Apparel 198

8 Product Development 200

9 Women's Apparel 230

10 Men's Apparel 256

11 Children's and Teens' Apparel 282

Unit 4 The Secondary Level: The Other Producers 306

12 Innerwear, Bodywear, and Legwear 308

13 Accessories 334

14 Cosmetics and Fragrances 368

15 Home Fashions 400

Unit 5 The Retail Level: The Markets for Fashion 428

16 Global Fashion Markets 430

17 Global Sourcing and Merchandising 460

18 Fashion Retailing 482

19 Policies and Strategies in Fashion Retailing 508

Unit 6 The Auxiliary Level: Supporting Services 530

20 Fashion Auxiliary Services 532

My Top 100 Designers 559

Glossary 563

References 575

Credit list 589

Index 595

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