The Dynamics of Mass Communication / Edition 6

The Dynamics of Mass Communication / Edition 6

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by Joseph R. Dominick
     
 

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ISBN-10: 007290478X

ISBN-13: 9780072904789

Pub. Date: 08/01/1998

Publisher: McGraw-Hill Companies, The

Written by one of the disciplines top scholars,The Dynamics of Mass Communication is one of the most thorough treatments of mass communications available. It offers a comprehensive introduction to the field,covering all the major media,from books,magazines and newspapers to radio,film,TV,cable,and the new technologies. As with previous editions,this fifth edition

Overview

Written by one of the disciplines top scholars,The Dynamics of Mass Communication is one of the most thorough treatments of mass communications available. It offers a comprehensive introduction to the field,covering all the major media,from books,magazines and newspapers to radio,film,TV,cable,and the new technologies. As with previous editions,this fifth edition features Dominick's student-friendly writing style illustrated through humor,examples and anecdotal boxes; and his strong coverage of international communication and career opportunities in the media.

Product Details

ISBN-13:
9780072904789
Publisher:
McGraw-Hill Companies, The
Publication date:
08/01/1998
Series:
Mass Communications Ser.
Edition description:
6TH
Pages:
568

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