- Shopping Bag ( 0 items )
From the Publisher
"An excellent primer for executives, business strategists, and CIOs."— Bob Clinton, Director, Internet Business Group, Motorola, Inc.
"Do not fool yourself. The Internet is global. eCommerce: Formulation of Strategy is the first book I've read that provided me with empiric models that helped me structure successful frameworks for our clients to compete online...globally."— Andre Vanyi-Robin, President and CEO, Visualcom.Com
"A strong blend of academic research and practitioner pragmatism that provides substantive research-based models that CEOs and e-commerce strategists can use immediately."— Daniel E. O'Leary, Ph.D., Professor, Marshall School of Business, University of Southern California
"A must-read for executives planning to implement and e-business strategy."— Winston Estridge, President of Nortel Networks Enterprise Solutions, North America