A concise, 30-chapter Principles of Economics text focusing on core concepts, ECONOMICS FOR TODAY includes a wealth of use pedagogical features to provide opportunities for critical thinking, interactive reading, and built-in self-assessment. It also aids the visual learner by giving special attention to figures and graphs. Available in micro and macro paperback splits.
Teaches the basic operations of the US economy to students who will take a two-term economics course, focusing on supply and demand analysis to explain real-world economic issues. Material is written to be engaging and "student friendly," with coverage of core principles of microeconomics, macroeconomics, and international economics. Learning features include key concepts, questions and problems, and practice quizes, along with color graphics and photos. This second edition contains online exercises, Internet margin notes, new features highlighting global issues, and visual chapter summaries. Annotation c. Book News, Inc., Portland, OR (booknews.com)
Dr. Irvin B. Tucker has more than 30 years of experience teaching introductory economics at the University of North Carolina Charlotte. He earned his BS in economics at North Carolina State University and his MA and PhD in economics from the University of South Carolina. Dr. Tucker is the former director of the Center for Economic Education at the University of North Carolina at Charlotte and a longtime member of the National Council on Economic Education. Dr. Tucker is recognized for his ability to relate basic principles to economic issues and public policy. His work has received national recognition with awards from the Meritorious Levy Award for Excellence in Private Enterprise Education, the Federation of Independent Business Award for Postsecondary Educator of the Year in Entrepreneurship and Economic Education, and the Freedom Foundation's George Washington Medal for Excellence in Economic Education. In addition, Dr. Tucker's research has been published in numerous professional journal articles on a wide range of topics, including industrial organization, entrepreneurship, and economics of education.
PART I: INTRODUCTION TO ECONOMICS. 1. Introducing the Economic Way of Thinking. 2. Production Possibilities and Opportunity Cost. 3. Market Supply and Demand. 4. Markets in Action. PART II: MICROECONOMIC FUNDAMENTALS. 5. Price Elasticity of Demand and Supply. 6. Consumer Choice Theory. 7. Production Costs. PART III: MARKET STRUCTURES. 8. Perfect Competition. 9. Monopoly. 10. Monopolistic Competition and Oligopoly. 11. Labor Markets. PART IV: MICROECONOMIC POLICY ISSUES. 12. Income Distribution, Poverty, and Discrimination. 13. Antitrust and Regulation. 14. Environmental Economics. PART V: MACROECONOMIC FUNDAMENTALS. 15. Gross Domestic Product. 16. Business Cycles and Unemployment. 17. Inflation. PART VI: MACROECONOMIC THEORY AND POLICY. 18. The Keynesian Model. 19. The Keynesian Model in Action. 20. Aggregate Demand and Supply 21. Fiscal Policy. 22. The Public Sector. 23. Federal Deficits and the National Debt. PART VII: MONEY, BANKING, AND MONETARY POLICY. 24. Money and the Federal Reserve System. 25. Money Creation. 26. Monetary Policy. 27. The Phillips Curve and Expectations Theory. PART VIII: THE INTERNATIONAL ECONOMY. 28. International Trade and Finance 29. Comparative Economic Systems 30. Growth and the Less-Developed Countries.