Economics: A Contemporary Introduction (with InfoTrac) / Edition 7

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Overview

This very successful textbook is distinguished by a superior writing style that draws upon common student experiences to introduce economic concepts, making economic theory more accessible and interesting. "Case Studies" and numerous examples take advantage of students' intuitive knowledge of economics, building upon real-life situations. A streamlined design places pedagogy and illustrations directly within the flow of the text, making them less distracting and more useful for students. A fully integrated program of technology enhancements sets this text apart by pairing the book with numerous online multimedia learning tools that have been developed to help the text better serve a wide range of learning styles. The text uniquely integrates classroom use of The Wall Street Journal by including in-text pedagogy to help readers learn to analyze the latest economic events as reported in the Journal.

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Product Details

  • ISBN-13: 9780324288605
  • Publisher: Cengage Learning
  • Publication date: 1/5/2005
  • Edition description: Older Edition
  • Edition number: 7
  • Pages: 800
  • Product dimensions: 8.68 (w) x 10.24 (h) x 1.18 (d)

Meet the Author

William A. McEachern began teaching large sections of economic principles shortly after joining the University of Connecticut, and a several years later he began offering teaching workshops around the country. The University of Connecticut Alumni Association conferred on him its Faculty Excellence in Teaching Award in 2000. He earlier won the Association's award for Distinguished Public Service. Professor McEachern has published books and monographs on public finance, public policy, and industrial organization. His research has also appeared in edited volumes, such as READINGS IN PUBLIC CHOICE ECONOMICS (University of Michigan Press), INTERNATIONAL HANDBOOK ON TEACHING AND LEARNING ECONOMICS (Edward Elgar Publishing), and RETHINKING ECONOMIC PRINCIPLES (Irwin Publishing), and in a variety of refereed journals, including ECONOMIC INQUIRY, NATIONAL TAX JOURNAL, QUARTERLY REVIEW OF ECONOMIC AND BUSINESS, JOURNAL OF INDUSTRIAL ECONOMICS, KYKLOS, ECON JOURNAL WATCH, and PUBLIC CHOICE. He is the founding editor of THE TEACHING ECONOMIST, a newsletter that for more than two decades has focused on teaching economics at the college level. Professor McEachern has advised federal, state, and local governments on policy matters, and has been quoted in media such as the NEW YORK TIMES, TIMES OF LONDON, WALL STREET JOURNAL, CHRISTIAN SCIENCE MONITOR, USA TODAY, and READER'S DIGEST. He was born in Portsmouth, New Hampshire, earned an undergraduate degree with honors from College of the Holy Cross, served three years as a U.S. Army officer, and earned an M.A. and Ph.D. from the University of Virginia.

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Table of Contents

PART I. INTRODUCTION TO ECONOMICS 1. The Art and Science of Economic Analysis 2. Some Tools of Economic Analysis 3. Economic Decision Makers 4. Demand and Supply Analysis PART II INTRODUCTION TO THE MARKET SYSTEM 5. Elasticity of Demand and Supply 6. Consumer Choice and Demand 7. Production and Cost in the Firm PART III. MARKET STRUCTURE AND PRICING 8. Perfect Competition 9. Monopoly 10. Monopolistic Competition and Oligopoly PART IV. RESOURCE MARKETS 11. Resource Markets 12. Labor Markets and Labor Unions 13. Capital, Interest, and Corporate Finance 14. Transaction Costs, Imperfect Information, and Market Behavior PART V. MARKET FAILURE AND PUBLIC POLICY 15. Economic Regulation and Antitrust Activity 16. Public Goods and Public Choice 17. Externalities and the Environment 18. Income Distribution and Poverty PART VI. INTERNATIONAL MICROECONOMICS 19. International Trade PART VII. FUNDAMENTALS OF MACROECONOMICS 20.Introduction to Macroeconomics 21. Productivity and Growth 22. Measuring Economic Aggregates and the Circular Flow of Income 23. Unemployment and Inflation 24. Aggregate Expenditure Components 25. Aggregate Expenditure and Aggregate Demand 26. Aggregate Supply PART VIII. FISCAL AND MONETARY POLICY 27. Fiscal Policy 28. Money and the Financial System 29. Banking and the Money Supply 30. Monetary Theory and Policy 31. The Policy Debate: Active or Passive? 32. Federal Budgets and Public Policy PART IX. INTERNATIONAL MACROECONOMICS 33. International Finance

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