Econovation: The Red, White, and Blue Pill for Arousing Innovation [NOOK Book]

Overview

Praise for Econovation

"What do China, RFID food,¿¿libertines, and micropreneurs have in common? It's all in Econovation, a fast, fun innovation ride packed with practical advice for those who will make a difference in the next decade. Made so many notes, my pen ran out." —Brandon Rowberry, Vice President, Innovation Development, UnitedHealth Group

"Econovation is that rare gem, an analysis and prescription for our economic problems done with ...

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Econovation: The Red, White, and Blue Pill for Arousing Innovation

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Overview

Praise for Econovation

"What do China, RFID food,¿¿libertines, and micropreneurs have in common? It's all in Econovation, a fast, fun innovation ride packed with practical advice for those who will make a difference in the next decade. Made so many notes, my pen ran out." —Brandon Rowberry, Vice President, Innovation Development, UnitedHealth Group

"Econovation is that rare gem, an analysis and prescription for our economic problems done with both insight and humor! A must-read for both policymakers and executives." —Sheldon Laube, former Chief Innovation Officer, PricewaterhouseCoopers

"Econovation is a brilliant read and right on the money. Steve's strategic vision is absolutely cutting-edge . . . I'm going to assign it for my executive entrepreneurship class." —Prof. Alex "Sandy" Pentland, founder and Director, Media Lab Entrepreneurship Program, MIT

"In the past, many looked to the government to help spur innovation. But as Steve Faktor so eloquently points out, the winners in the long run will be those who innovate in spite of the government. This fun and easy read provides brilliant insights on how to keep your organization from becoming irrelevant." —Stephen Shapiro, author of Best Practices Are Stupid

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Product Details

  • ISBN-13: 9781118182437
  • Publisher: Wiley, John & Sons, Incorporated
  • Publication date: 10/27/2011
  • Sold by: Barnes & Noble
  • Format: eBook
  • Edition number: 1
  • Pages: 224
  • File size: 3 MB

Meet the Author

STEVE FAKTOR is the former Vice President of Growth and Innovation and head of the Chairman's Innovation Fund at American Express. There, he developed and incubated numerous growth ventures including Zync, Loyalty Edge, and Private Sales, a joint venture with Vente Privée. Steve is the founder of Blue Beacon Partners, LLC, which helps start-ups and corporations innovate new products and services, think big, and build a sustainable growth pipeline. In his career, Steve has created several $100-million-plus businesses, generated billions in sales volume, and deployed three enterprise-level innovation programs. Previously, Steve was a senior innovation and strategy executive at Citi and MasterCard. As a management consultant at Arthur Andersen, Steve led strategy, marketing, and technology projects for clients like WPP (Ogilvy), Samsung, JVC, Bombardier, Boise Cascade, Omnicom Group, and PSEG.

As a futurist, innovator, and digital payments expert, Steve is a popular global keynote speaker on future growth opportunities. Steve also leads innovation workshops, ideation, and training sessions based on his proprietary 4C's of Innovation methodology. An author with a satirical touch, his latest musings on trends in business can be read at ideafaktory.com.

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Table of Contents

Acknowledgements

Introduction

Econovation?

Why Me? Why Now?

The Next 100 Years

Coming Up in Econovation

Chapter 1 Yesterday

The Riddle of Indulgence in an Age of Constraint

The Way We Were

Right Now

So What?

Chapter 2 Tawdry Tales of a Service Economy

Botox and Other Services

Haves vs. Have-Nots

Fossils and Fledglings

The Power of Intangibles

So What?

Chapter 3 The Next Decade

A Rebalancing: What's Likely, Possible, and Remote

Possible: Crisis Part II - Shaky Demand for US Debt, Inflation and Possible Default

Possible: New Reserve Currency

Likely: Surpluses and Scarcities – China Wants Porterhouses, Too

Likely: Big Cuts, Taxes and Reallocation of Resources

Likely: Battle of the States

Possible: Revenues from the Fringe

Possible: Capital and Talent Flight

Probable: Innovation Stimulation

Definite: Distortions

Remote: Collapse and the Revenge of Mystery Meat?

A Shift in Power, Capital and Priorities

So What?

Chapter 4 Sell Actualization

The Seven Economic Identities

Get Your Free Labor Here!

What Minimum Wage? Tiny Jobs for Tiny Pay

Social Identity as Economic Leverage

Secure Future

So What?

Chapter 5 Build a Capital Magnet

Sell to China, India and Brazil

Change the Model

Become a Foreign Capital Magnet

What US Companies Can Make in the Next Decade

So What?

Chapter 6 Make Makers

Education Complications

Fix the Core

Automate: Rise of the Machines

Repair School Financing

Empower Makers

So What?

Chapter 7 Liberate Micropreneurs

Splice Entrepreneurship into Education

Gain Access to Capital

Close the Confidence and Knowledge Gaps

Disneyfication for Micropreneurs

So What?

Chapter 8 Build an “Incentive-Nation”

Touched by the Hand of Go...vernment

Price, Love and Understanding

Pricing and Incentive Models with a Future

The End of Money

So What?

Chapter 9 Unfinished Business

The Missing Link

Nobody's Bitch

Appendix

Applying Econovation

How the Sausage Was Made

Approach

Hindsight to Foresight

All Together Now

About the Author

Index

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