Chapter 1. Introduction to Electronic Commerce Chapter 2. The Internet and the Web: Infrastructure for Electronic Commerce Chapter 3. Web-Based Tools for Electronic Commerce Chapter 4. Electronic Commerce Software Chapter 5. Security Issues in Electronic Commerce Chapter 6. Implementing Security for Electronic Commerce Chapter 7. Electronic Payment Systems Chapter 8. Strategies for Marketing, Sales, and Promotion Chapter 9. Strategies for Purchasing, Logistics, and Support Activities Chapter 10. Electronic Markets and Communities Chapter 11. Legal and Ethics Issues Chapter 12. Business Plans for Implementing Electronic Commerce
Electronic Commerce / Edition 1by Gary P. Schneider, James T. Perry
Pub. Date: 11/28/1999
Publisher: Cengage Learning
Electronic Commerce, now in its fourth annual edition, continues to balance both the technological and strategic aspects of electronic commerce essential to succeeding in today's Internet-based economy. The author tackles the business topics first, then addresses the technology needed to support those strategies. New detailed Business Cases in each chapter challenge you to apply core concepts to real-world scenarios and to develop solutions. The author has also revised and updated this text to provide the most up-to-the-minute information and resources, including discussions of international, legal, ethical, and tax issues. This text also provides full coverage of the CompTIA EBiz+ certification exam objectives!
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