'This is a rich book and its strengths lie in its capacity to provoke further work on both contemporary political debates and policy: asylum and immigration, international terrorism, possession of economic resources, climate change and environmental risk would all benefit from Richards' approach.' War and Media
Emotional Governanceby Barry Richards
This book argues that the development of political leadership as emotional management is essential to the defence of democracy against terror, boredom and demagogy. This lucid and original work combines recent studies of politics and the media with a psychological approach to the relationship between leaders and public. It offers a model of a new style of leadership, based on the idea of 'emotional governance' - deliberate and sophisticated attention to the emotional dynamics of the public. The model is explored in a detailed study of public emotion around terrorism, but has application in all fields of politics. It is also key to the general task of engaging with electorates, often seem today as in different to politics yet still as vulnerable to manipulation.
About the Author:
Barry Richards is Professor of Public Communication and Deputy Dean of the Media School at Bournemouth University, UK
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Meet the Author
BARRY RICHARDS is Professor of Public Communication and Head of Research in the Media School at Bournemouth University, UK. He was formerly Professor and Head of the Department of Human Relations at the University of East London. He has written extensively on psychosocial dimensions of politics and popular culture.
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