Ending the Management Illusion: How to Drive Business Results Using the Principles of Behavioral Finance / Edition 1

Ending the Management Illusion: How to Drive Business Results Using the Principles of Behavioral Finance / Edition 1

by Hersh Shefrin
     
 

ISBN-10: 0071494731

ISBN-13: 9780071494731

Pub. Date: 04/30/2008

Publisher: McGraw-Hill Professional Publishing

The bestselling author of Beyond Greed and Fear puts behavioral concepts into corporate practice

Psychologically smart companies manage both the pluses and minuses of human psychology through well-structured systems and processes. In Ending the Management Illusion, behavioral finance pioneer Hersh Shefrin addresses the biases that can take you or

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Overview

The bestselling author of Beyond Greed and Fear puts behavioral concepts into corporate practice

Psychologically smart companies manage both the pluses and minuses of human psychology through well-structured systems and processes. In Ending the Management Illusion, behavioral finance pioneer Hersh Shefrin addresses the biases that can take you or your organization off course and shows how to run psychologically smart businesses-specifically as it affects your bottom line.

Shefrin explores the psychological barriers you experience, and delivers concrete debiasing techniques for breaking through these barriers. This allows you to integrate your processes for accounting, planning, incentives, and information sharing-the main elements for optimizing corporate value.

Product Details

ISBN-13:
9780071494731
Publisher:
McGraw-Hill Professional Publishing
Publication date:
04/30/2008
Pages:
320
Product dimensions:
6.20(w) x 9.10(h) x 1.30(d)

Table of Contents

Chapter 1. Introduction

Chapter 2. How Successful Companies Get Everyone

Focused on Value Creation

Chapter 3. Narrow Financial Focus on Projects and Financing: Traditional Approach

Chapter 4. Wide Psychological Focus on Projects and Financing: Behavioral Approach

Chapter 5. Involving the Workforce in Financial Planning

Chapter 6. Working with Accountants to Achieve Best Execution

Chapter 7. Motivating the Workforce Through Smart Carrots and Sticks

Chapter 8. Sharing Information Throughout the Organization

Chapter 9 Integration: The Whole Ball of Wax


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