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Entertainment & Society: Audiences, Trends, & Impact is the first comprehensive, theory and research-based text for upper-division courses in entertainment studies. The book provides an overview of leisure and travel in our society in a way that no other textbook accomplishes. The first of its kind, it is an intelligent tourist's guide to entertainment in modern life. The reader is treated to discussions about audiences of live and mediated performance, sports, and tourism. The use of theming is presented for its contribution to our postmodern society.
The authors focus on examples that illustrate how everything in life—from driving our cars to shopping for food—is crafted to provide an entertaining experience. They demonstrate how dramatic tension has been introduced into all of our experiences for both learning and enjoyment. The book confirms that modern Americans define ourselves not by what we own but what we do. Also appropriate for general education programs, this text is directed at undergraduate courses involving media, culture, psychology, sociology, American Studies and entertainment.
Introduction PART I: SPOTLIGHT UP Chapter 1 That's Entertainment!
What Entertainment Is and What it Isn't The World at Play All the World Is a Stage Mass Mediated Entertainment A Closer Look: Profiles of Entertainment-Focused Media Chapter 2 The Business of Entertainment The Attention Economy The Biz Following the Rules: The Dynamics of Attention A Closer Look: Leadership Qualities Mogul?
Chapter 3 Look Who's Watching: Understanding Entertainment Audiences Live Audiences Mass Mediated Audiences Diffused Audiences Entertainment Audience Research The Changing Nature of Audiences A Closer Look: Enthusiast, Fan, or Fanatic?
Focus on Lifestyle Segments: Consumers as Media Audiences Chapter 4 Theatrical Foundations: Drama is Queen Drama Genres Contemporary Trends A Closer Look: Stock Characters and Situations Chapter 5 The Devil Made Me Do It: Entertainment Effects Effect Types History of Media Effect Theories Research Methods Theories of Media Effects Entertainment Effects: The Impact A Closer Look: Intentional Effects: Using Entertainment to Affect Social Change PART II: ENTERTAINMENT MEDIA Chapter 6 Power of the Press: Print and the Publishing Industry The History of Publishing Portable Print: Soft and Hard Books Black and White and Read All Over: Newspapers Magazine Mania Readable Rendezvous Print Media and Terrorist Times Wham! Pow! Shazam! Cartoon Capers A Closer Look: Political Satire and Cartoon Commentary Chapter 7 And the Beat Goes On: The Rapidly Changing World of Music and Radio Music Trends On the Radio Music Lives A Closer Look: Is More Always Better? The Case of Pearl Jam vs. Ticketmaster Chapter 8 Two Thumbs Up: What's at the Movies?
How it Works: Industry Structure Technology's Progeny: Animation and Action Films Consuming Images: Why Audiences Watch A Closer Look: Advertising as Product Placement Chapter 9 Talking Pictures: The Power of Television Images Structure of the Television Industry Liberating Couch Potatoes: Television Content While We Watch: Measuring Effects of Television Viewing A Closer Look: TV as Radio PART III: LIVE PERFORMANCES, AMUSEMENT, AND RECREATION Chapter 10 The Sound of One Hand Clapping: Performing Arts Live Consuming Performance: A Model of Life Experience Formal Attire Required: Classical Performance Come as You Are: Popular Performance A Closer Look: Motivating Performance Arts Audiences Chapter 11 Challenge or Chance? Gaming and Gambling Historical Roots The Play's the Thing Game Theory Video Games Gambling A Closer Look: Using Psychographics to Promote the Lottery Chapter 12 Sports Mania A Brief History of Sport Sport as Drama Sports as Entertainment Welcome, Athletes and Sports Fan Sports and Society A Closer Look: Show Us the Monkey Chapter 13 Seeing the World: Tourism and Travel Around the World in 80 Days: Early Tourism Around the World in 8 Days: Modern Tourism Have Camera, Will Tour If It's Tuesday, It Must Be Turkey: Programmed Travel The Tourism Industry Tourist Space New and Emerging Tourism Markets Theoretical Approachws to Tourism Tourism Effects and Policy Development A Closer Look: Laguna Beach Tourism PART IV: THE GRAND FINALE Chapter 14 Themed Environments as Fabulous Fakes Creating Symbolic Reality Retail Spaces Urban Places A Closer Look: Theming Australian Cuisine Chapter 15 The Ecstasy of Communication: Postmodern Entertainment Our Postmodern Society Hyper-reality Lynch as Postmodern Cinema and Video A Closer Look: Frank Gehry's Postmodernity Chapter 16 Futuretainment New Media Characteristics of Futuretainment A Closer Look: Pricewaterhouse Coopers' Predictions for Futuretainment About the Authors