Entrepreneurship Lessons for Success (Collection) by Bruce Barringer, Edward D. Hess, Charles F. Goetz, R. Duane Ireland | | NOOK Book (eBook) | Barnes & Noble
Entrepreneurship Lessons for Success (Collection)

Entrepreneurship Lessons for Success (Collection)

4.0 1
by Bruce Barringer, Edward D. Hess, Charles F. Goetz, R. Duane Ireland
     
 

3 indispensable insider’s guides to entrepreneurship: powerful skills, insights, and confidence-builders you won’t find anywhere else!

 

Three books bring together today’s most indispensable lessons for entrepreneurs: specific guidance you can use right now to beat the odds and launch a high-profit, high-growth

Overview

3 indispensable insider’s guides to entrepreneurship: powerful skills, insights, and confidence-builders you won’t find anywhere else!

 

Three books bring together today’s most indispensable lessons for entrepreneurs: specific guidance you can use right now to beat the odds and launch a high-profit, high-growth business that lasts! The Truth About Starting a Business reveals 53 bite-size, easy-to-use techniques for choosing the right business, location, and entry strategy… planning, funding, hiring, and executing a successful launch… implementing effective financial management and marketing… doing all that, and still maintaining a healthy personal life! So, You Want to Start a Business?: 8 Steps to Take Before Making the Leap gives you all the knowledge, tools, and hands-on advice you need to avoid 8 “killer mistakes” that cause most business failures. Unlike most books for entrepreneurs, this one focuses on the most crucial operational issues associated with consistent profitability – from product/service design to pricing, finding and keeping great employees to managing growth. Nothing theoretical here: this is fast-paced, 100% practical advice you can use right now. Finally, What’s Stopping You?: Shatter the 9 Most Common Myths Keeping You from Starting Your Own Business helps you get past the myths that keep potential entrepreneurs from making the leap, and gain all the practical skills and confidence you need to succeed. This book’s packed with case studies of “ordinary” people building great businesses – and practical techniques you can use, too – every step of the way!

 

From world-renowned leaders and experts, including Bruce Barringer, Edward D. Hess, Charles D. Goetz, and R. Duane Ireland

 

Product Details

ISBN-13:
9780133038941
Publisher:
Pearson Education
Publication date:
02/27/2012
Sold by:
Barnes & Noble
Format:
NOOK Book
Pages:
672
File size:
2 MB

Related Subjects

Meet the Author

Bruce Barringer, Ph.D., Associate Professor in the Department of Management at University of Central Florida, works closely with UCF’s innovative technology incubator. His research interests include feasibility analysis, firm growth, and entrepreneurship. With R. Duane Ireland, he co-authored Entrepreneurship: Successfully Launching New Ventures. Edward D. Hess, J.D., LL.M., is Professor and Batten Executive in Residence at the Darden Graduate School of Business. He founded and led the Center for Entrepreneurship and Corporate Growth and The Values Based Leadership Institute at the Goizueta Business School, Emory University. His books include The Successful Family Business, The Search For Organic Growth, and The Road To Organic Growth. Charles F. Goetz, MBA, Professor of Entrepreneurship at Emory’s Goizueta Business School, has built nine businesses in six industries. He serves on the boards of several entrepreneurial ventures and not-for-profits. R. Duane Ireland, Ph.D., chairs the Department of Management at Mays Business School, Texas A&M. A Fellow of the Academy of Management, his research interests include strategic alliances, organizational resource management, and entrepreneurship.

Customer Reviews

Average Review:

Write a Review

and post it to your social network

     

Most Helpful Customer Reviews

See all customer reviews >