Envision: Persuasive Writing in a Visual World / Edition 1

Paperback (Print)
Used and New from Other Sellers
Used and New from Other Sellers
from $1.99
Usually ships in 1-2 business days
(Save 95%)
Other sellers (Paperback)
  • All (35) from $1.99   
  • New (4) from $58.77   
  • Used (31) from $1.99   
Sort by
Page 1 of 1
Showing 1 – 3 of 4
Note: Marketplace items are not eligible for any BN.com coupons and promotions
Seller since 2008

Feedback rating:



New — never opened or used in original packaging.

Like New — packaging may have been opened. A "Like New" item is suitable to give as a gift.

Very Good — may have minor signs of wear on packaging but item works perfectly and has no damage.

Good — item is in good condition but packaging may have signs of shelf wear/aging or torn packaging. All specific defects should be noted in the Comments section associated with each item.

Acceptable — item is in working order but may show signs of wear such as scratches or torn packaging. All specific defects should be noted in the Comments section associated with each item.

Used — An item that has been opened and may show signs of wear. All specific defects should be noted in the Comments section associated with each item.

Refurbished — A used item that has been renewed or updated and verified to be in proper working condition. Not necessarily completed by the original manufacturer.


Ships from: Chicago, IL

Usually ships in 1-2 business days

  • Standard, 48 States
  • Standard (AK, HI)
Seller since 2015

Feedback rating:


Condition: New
Brand new.

Ships from: acton, MA

Usually ships in 1-2 business days

  • Standard, 48 States
  • Standard (AK, HI)
Seller since 2015

Feedback rating:


Condition: New
Brand new.

Ships from: acton, MA

Usually ships in 1-2 business days

  • Standard, 48 States
  • Standard (AK, HI)
Page 1 of 1
Showing 1 – 3 of 4
Sort by


Concise, flexible, practical, and innovative: Envision is the first brief argument rhetoric designed for students learning to write in today's visual world.

Flexible three-part organization. Instructors who want to focus on argument and rhetorical analysis can emphasize Part 1. Those who want more intensive work in research and source-based writing will focus on Part 2. For innovative courses that include visual design, oral presentation, and multimedia writing projects, Part 3 offers the most fully developed textbook coverage available in a brief rhetoric.

Read More Show Less

Product Details

  • ISBN-13: 9780321183279
  • Publisher: Pearson Education
  • Publication date: 9/24/2004
  • Edition description: Older Edition
  • Edition number: 1
  • Pages: 336
  • Product dimensions: 6.30 (w) x 7.40 (h) x 0.50 (d)

Table of Contents

Note: "Writing Projects" and "For Added Challenge" sections appear at the end of each chapter.



1. Introducing Visual Rhetoric.

Understanding Visual Rhetoric.

Thinking about the Visual.

Thinking about Rhetoric.

Writing about and With Visual Rhetoric.

Analyzing Images Rhetorically.

Visual Rhetoric as Types of Persuasion.

The Visual-Verbal Connection.

Writing an Analysis of Visual Rhetoric.

Practicing the Art of Rhetoric.

2. Understanding the Strategies of Persuasion.

Examining Rhetorical Strategies.

Thinking Critically about Argumentation.

Understanding the Rhetorical Appeals of Logos, Pathos, and Ethos.

Considering the Context of Time and Place.

Putting Persuasion into Practice.

3. Analyzing Perspectives in Argument.

Perspective and Point of View.

Developing an Argumentative Thesis.

Your Angle on the Argument.


Student Writing: Position Papers, Angela Ragestar.


Exploring Multiple Sides of an Argument.


Student Writing: Multiple Sides Project (excerpt), Alisha Ali.

Understanding the Canons of Rhetoric.

Representing Multiple Sides in Your Argument.

READING: Nora Ephron, “The Boston Photographs.”

The Ethics of Visual Representation.

Constructing Your Own Argument.


4. Planning and Proposing Research Arguments.

Constructing a Research Log.

Graphic Brainstorming.

Webbing Ideas.

Zooming in on a Topic.

Webbing Questions to Focus the Topic.

The Research Sketch.

The Research Freewrite.

Student Writing: Research Freewrite, Bries Deerrose.

The Research Abstract.

Student Writing: Research Abstract: Bries Deerrose.


Drafting the Hypothesis.


Student Writing: Research Proposal (excerpt), Tommy Tsai.


Student Writing: Reflection Letter (excerpt), Tommy Tsai.

5. Finding and Evaluating Research Sources.

Visualizing Research.

Understanding Primary and Secondary Sources.

Developing Search Terms.

Evaluating Your Sources.

Locating Sources for Your Research Argument.

Thinking about Field Research.


Student Writing: Field Research Inquiry Letter, Sean Bruich.

Creating a Dialogue with Your Sources.


Student Writing: Dialogue of Sources (excerpt), Amanda Johnson.

Note-Taking as a Prelude to Drafting.


Student Writing: Visual Annotated Bibliography (excerpt), Carly Geehr.

Implementing Your Research Skills.

6. Organizing and Writing Research Arguments.

Sketching Your Draft in Visual Form.

Moving from Visual Maps to Outline Strategies.


Student Writing: Research Paper Outline, Lee-Ming Zen.

Organizing Your Argument.

Avoiding Plagiarism.

Spotlight on Your Argument.

Working with Sources.

Effective Arrangement of Visual Evidence.

Drafting Your Research Argument.

Making the Most of Collaboration.

Revising Your Draft.

Focusing on Your Project.


7. Composing Presentations.

Possibilities for Presentations.

Using Visual Rhetoric in Presentations.

Attention to Purpose, Audience, Possibilities.

Transforming Your Research Argument into a Presentation.

Considering Strategies of Design.

Ways of Writing for Diverse Presentations.

Choosing Methods of Delivery.

Practicing Your Presentation.

Documenting Your Presentation.

Creating Your Own Presentation.

8. Designing Visual Arguments and Web Sites.

Approaching the Visual Argument.

Decorum in Contemporary Arguments.

Crafting the “Op-Ad” as Public Argument.


Student Writing: Op-Ad, Carrie Tsosie.

Producing the Photoessay as a Persuasive Document.


Student Writing: Electronic Photo-essay, Ye Yuan.

Composing Web Sites as a Rhetorical Act.

Making Visual Collages, Music Montages, and Murals.


Student Writing: Photomontage, Yang Shi.


Student Writing: Mural, Lauren Dunagan.

Creating Your Visual Argument.

9. Writing for Public and Professional Communities.

Anticipating Diverse Audiences.

Using Visual Rhetoric in Community Writing.


Student Writing: Community/Newsletter/Website, Gene Ma and Chris Couvelier.

Attending to Time, Purpose, and Subject.

Public Discourses and Changes in “Writing.”

Design as a Collaborative Process.

Visual Rhetoric for Local Communities.

Visual Rhetoric for the Professional Sphere.

Writing into the Future.

Producing Your Own Public Writing.

Read More Show Less

Customer Reviews

Be the first to write a review
( 0 )
Rating Distribution

5 Star


4 Star


3 Star


2 Star


1 Star


Your Rating:

Your Name: Create a Pen Name or

Barnes & Noble.com Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & Noble.com that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & Noble.com does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at BN.com or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation


  • - By submitting a review, you grant to Barnes & Noble.com and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Noble.com Terms of Use.
  • - Barnes & Noble.com reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & Noble.com also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on BN.com. It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously

    If you find inappropriate content, please report it to Barnes & Noble
    Why is this product inappropriate?
    Comments (optional)