The Essential Guide to Managing Small Business Growth

The Essential Guide to Managing Small Business Growth

by Peter Wilson, Sue Bates
     
 

This book provides uncomplicated and jargon free advice and help, to appeal to the SME director or manager who has little time to read and who does not necessarily have access to the knowledge and insight that a large organization can offer.

It can be used as a continuous read or a source of ideas for dealing with the day-to-day problems of running and growing a

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Overview

This book provides uncomplicated and jargon free advice and help, to appeal to the SME director or manager who has little time to read and who does not necessarily have access to the knowledge and insight that a large organization can offer.

It can be used as a continuous read or a source of ideas for dealing with the day-to-day problems of running and growing a small business.

Based on the authors unparalleled practical experience over 20 years with examples taken from their management consulting practice makes this book an immensely readable, up-to-date and reliable text.

Editorial Reviews

From the Publisher
"…this guide provides practical advice in creating a sound platform from which to prosper. It’s uncomplicated…jargon-free…in handy bite-sized chunks…" (Startups.co.uk, 23 July 2003)

"…the authors do a good job of drawing together material on the many management issues…" (Financial Times, 18 September 2003)

“…well set out … make a useful tool for working through a strategic analysis…” (Business Adviser, March 2004)

“…extremely readable…speaks directly to the entrepreneur and challenges them to take a moment to stand back and reflect …" (Long Range Planning, Vol.37, No.4 August 2004)

Product Details

ISBN-13:
9780470850510
Publisher:
Wiley
Publication date:
09/01/2003
Pages:
316
Product dimensions:
9.61(w) x 6.69(h) x 0.66(d)

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What People are saying about this

From the Publisher
"I am delighted that this book has been written specifically for growth-stage business owners and their key managers who are striving to build a successful business.  It is a great manual for the time-pressed owner-manager and I am sure you will find it valuable.  The first step on the path to business success is to read this book and try to implement as many practical tips as possible to aid your business's growth, profitability and success."

Judith Rutherford, Chief Executive, Business Link for London

Meet the Author

Peter Wilson worked in manufacturing and retail management then joined the teaching faculty of the London Business School. He founded The Enterprise Partnership in 1983 to offer management development and consultancy services to SMEs. He has previously written books for the small business market.

Sue Bates worked in advertising and was marketing director for an International cosmetics company before joining London Business School. She is a management psychologist and lectures and consults in organizational development for SMEs, communications, management processes and leadership development.

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