Essential Marketing SourceBook by Ros Jay, David Jay |, Paperback | Barnes & Noble
Essential Marketing SourceBook

Essential Marketing SourceBook

by Ros Jay, David Jay
     
 
This edition includes advice and tips from the gurus and key industry associations on developing ideas, planning marketing strategies and supporting proposals. It provides generic, not industry specific information, which should apply to any business.

Overview

This edition includes advice and tips from the gurus and key industry associations on developing ideas, planning marketing strategies and supporting proposals. It provides generic, not industry specific information, which should apply to any business.

Product Details

ISBN-13:
9780273631088
Publisher:
Trans-Atlantic Publications, Incorporated
Publication date:
05/28/1998
Series:
Essential Business Sourcebooks
Pages:
352
Product dimensions:
5.43(w) x 8.50(h) x (d)

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