Essentials of Business Driven Information Systems / Edition 1

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Overview

Essentials of Business Driven Information Systems discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. Every discussion first addresses the business needs and then addresses the technology that supports those needs.

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Product Details

  • ISBN-13: 9780073376721
  • Publisher: McGraw-Hill Higher Education
  • Publication date: 1/11/2008
  • Edition description: New Edition
  • Edition number: 1
  • Pages: 400
  • Product dimensions: 8.50 (w) x 10.80 (h) x 0.70 (d)

Meet the Author

Paige Baltzan, of the University of Denver.

Amy Phillips is a professor in the Department of Information Technology and Electronic Commerce in the Daniels College of Business at the University of Denver.

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Table of Contents

Ch. 1 Information Systems in Business 1

Opening Case: Apple - Merging Technology, Business, and Entertainment 2

Ch. 2 Strategic Decision Making 32

Opening Case: Revving Up Sales at Harley - Davidson 33

Ch. 3 E-Business 63

Opening Case: Amazon.com - Not Your Average Bookstore 64

Ch. 4 Ethics and Information Security 101

Opening Case: Sarbanes-Oxley: Where information Technology, Finance, and Ethics Meet 102

Ch. 5 IT Architectures 135

Opening Case: Electronic Breaking Points 136

Ch. 6 Databases and Data Warehouses 169

Opening Case: Searching for Revenue Google 170

Ch. 7 Networks, Telecommunications, and Wireless Computing 208

Opening Case: The Digital Hospital 209

Ch. 8 Supply Chain Management 239

Opening Case: Dell's Famous Supply Chain 240

Ch. 9 Customer Relationship Management 268

Opening Case: Customer First Awards 269

Ch. 10 Enterprise Resource Planning and Collaboration Systems 295

Opening Case: Campus ERP 296

App. A Business Basics

App. B Business Process

Glossary 333

Notes 344

Photo Credits 349

Index 351

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