Ethical Business (DK Essential Managers Series)

Ethical Business (DK Essential Managers Series)

by Linda Ferrell, O.C. Ferrell, Dorling Kindersley Publishing Staff
     
 

View All Available Formats & Editions

Ethical Business gives you the know-how to get results without getting ruthless. This book will teach you how to improve your bottom line and employee morale while listening to your conscience.

Overview

Ethical Business gives you the know-how to get results without getting ruthless. This book will teach you how to improve your bottom line and employee morale while listening to your conscience.

Product Details

ISBN-13:
9780756642006
Publisher:
DK
Publication date:
05/04/2009
Series:
DK Essential Managers Series
Pages:
72
Product dimensions:
4.90(w) x 6.80(h) x 0.30(d)
Age Range:
18 Years

Related Subjects

Meet the Author

Dr. O.C. Ferrell is a Professor of Marketing and Creative Enterprise Scholar at the University of New Mexico. In 2005-2006 he was the first Bill Daniels Distinguished Professor of Business Ethics at the University of Wyoming and in charge of a state-wide business ethics initiative. He is also editor of www.e-businessethics.com and has developed a business ethics certificate program through the University of New Mexico's Management Development Center. His academic research focuses on ethical decision making, stakeholder relationships and social responsibility.
Linda K. Ferrell is an Associate Professor of Marketing at the Robert O. Anderson Schools of Management at the University of New Mexico.

Customer Reviews

Average Review:

Write a Review

and post it to your social network

     

Most Helpful Customer Reviews

See all customer reviews >