×

Uh-oh, it looks like your Internet Explorer is out of date.

For a better shopping experience, please upgrade now.

European Casebook Entrepreneurship and New Ventures
     

European Casebook Entrepreneurship and New Ventures

by David Molian, Benoit Leleux
 
Presents real case studies of European entrepreneurship at all stages, from planning and conception, to startup, to formalization of a management structure, to valuation and sale.Through real-world case studies, this book first explains how individuals are influenced to become entrepreneurs. It shows how they identify opportunities and acquire the resources needed to

Overview

Presents real case studies of European entrepreneurship at all stages, from planning and conception, to startup, to formalization of a management structure, to valuation and sale.Through real-world case studies, this book first explains how individuals are influenced to become entrepreneurs. It shows how they identify opportunities and acquire the resources needed to take advantage of these opportunities. It then reviews the process of bringing a new business to the marketplace, questions of entry into new markets, and the complications of managing high technology and technology transfer. Shows how startups move towards a more formalized management structure, and define new opportunities for growth. Shows how entrepreneurs evaluate the worth of their businesses and decide whether to sell.Undergraduate and MBA courses in entrepreneurship and new venture creation and development.

Product Details

ISBN-13:
9780133106817
Publisher:
Prentice Hall Professional Technical Reference
Publication date:
11/06/1996
Series:
European Casebook Series in Management
Pages:
256
Product dimensions:
6.86(w) x 9.19(h) x 0.44(d)

Customer Reviews

Average Review:

Post to your social network

     

Most Helpful Customer Reviews

See all customer reviews