Experimental Formats and Packaging: Creative Solutions for Inspiring Graphic Design

Overview


A book which shows how contemporary designers push the boundaries

Experimental Formats & Packaging examines how exciting design problems, such as how to make a book that does not look like a book, and how packaging can be taken into new design dimensions while still fulfilling its essential functional role.

While both formats and packaging are notoriously difficult areas in which to be innovative and revolutionary, the authors have brought...

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Overview


A book which shows how contemporary designers push the boundaries

Experimental Formats & Packaging examines how exciting design problems, such as how to make a book that does not look like a book, and how packaging can be taken into new design dimensions while still fulfilling its essential functional role.

While both formats and packaging are notoriously difficult areas in which to be innovative and revolutionary, the authors have brought together examples that combine awareness of process and materials and creativity without compromising other methods of communication. Over 100 illustrated case studies reveal the ideas and philosophies behind each project, while an extensive directory of materials and processes, plus a range of basic box templates, provides an invaluable grounding to encourage a more experimental approach to design.

Experimental Formats & Packaging combines the content of two highly successful titles in one great value book.

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Product Details

  • ISBN-13: 9782880467999
  • Publisher: RotoVision SA
  • Publication date: 7/20/2004
  • Pages: 304
  • Product dimensions: 9.00 (w) x 11.50 (h) x 1.00 (d)

Meet the Author


Daniel Mason is a writer and specialist in printing and packaging techniques. As the company Something Else he continues to consult, source and produce innovative projects for the world's leading graphic designers and design groups facilitating creativity with material and process.

Roger Fawcett-Tang is a graphic designer and founder of internationally renowned Struktur Design. He has written/designed many books for RotoVision, including Mapping and the highly successful Experimental Formats.

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Table of Contents

01 Experimental Formats 8
02 Proportions 16
03 Packaging 42
04 Formats 56
05 Materials 68
06 Printing 84
07 Folding 104
08 Binding 122
09 Interaction 146
10 Experimental Packaging 160
11 Protect 168
12 Desire 192
13 Inform 222
The Makeup 250
14 Materials 252
15 Processes 268
16 Templates 276
17 Glossary and Resources 296
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