Exploring Motion Graphics / Edition 1

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Overview

Motion graphics surround us in the digital age. This book shows how to apply the design elements of color, typography, movement, and sound to a full range of digital media-from film and television to the Web, DVDs, and newly emerging technologies. Readers are inspired to experiment with motion graphics while expanding their vision to include such non-traditional media as the interactive menus of cell phones and digital billboards. Extensive coverage of the design process develops a sound understanding of the principles of motion graphics whatever the media in which they appear. A back-of-book DVD features supporting visuals and interviews that make the concepts behind motion graphics come alive.

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Product Details

  • ISBN-13: 9781418014216
  • Publisher: Cengage Learning
  • Publication date: 8/31/2006
  • Series: Graphic Design/Interactive Media Series
  • Edition description: BK & DVD
  • Edition number: 1
  • Pages: 288
  • Product dimensions: 2.70 (w) x 2.30 (h) x 0.30 (d)

Meet the Author

Rebecca Gallagher is currently an adjunct instructor at Touro College in New York City and a freelance web designer. As former Chair of Digital Media communications at Katharine Gibbs School, she was an integral part of curriculum development for the design department and taught classes on the principles and theories of motion graphics and typography. Ms. Gallagher has also worked in the graphic design and web design divisions of such world-renowned companies as TV Guide Online and Associated Press. She received her M.F.A. in Fine Art Photography from the State University of New York at New Paltz.

Andrea Moore Paldy, former Chair of the Digital Filmmaking and Multimedia program at the Katharine Gibbs School, continues to teach classes in screenwriting, directing and career development at Gibbs. She received a Bachelor of Arts cum laude in French and English history and literature from Harvard University and a Master of Fine Arts in Film from Columbia University. She was director of development for Magic Hour Productions, headed by writer/director Eleanor Bergstein (Dirty Dancing), where she developed projects for theater, film and television, including the stage version of Dirty Dancing. At present, she is developing her own projects, including a romantic comedy and an animated feature.

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Table of Contents

1. What is Motion Graphics? 2. History - Development of a Modern Medium 3. Process and Method 4. Typography 5. Color and Sound 6. Style 7. Film and Video 8.Television 9. World Wide Web 10. DVDs 11. Video Games 12. On the horizon: Cell Phones and Handhelds, Digital Kiosks and Digital Billboards

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  • Anonymous

    Posted December 25, 2006

    A Great Book on Motion Graphics

    I highly recommend this book to anyone teaching any motion graphics or multimedia class! My students love the interviews with the motion graphics professionals and get so much out of all of the wonderful visuals in the book and on the DVD (included with the book). The DVD is wonderful and includes interviews and the designers work so the students can see it as it should be seen, not just as a flat still on the book page. The chapter on color is in full-color with lots of visuals. The authors cover both design issues and technical issues for every medium from film to interactive design, but the book is not software specific so it can be used in any multimedia class. There are great exercises at the end of each chapter, some are software based (PhotoShop, Flash, AfterEffects), and others are not, which gives you a lot to choose from. I started using this book for the fall semester and told my school to adopt it as a textbook starting in the spring.

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