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Conceived as a primer for beginning and intermediate designers, Exploring the Elements of Design is a straightforward, dynamic presentation of the latest in graphic design concepts. The text explores primary design elements and principles as well as theories in the use of color, typography, and imagery, with each concept accompanied by examples from contemporary graphic designers. Recent insights on creative thinking, visual problem solving, and research strategies are also presented, and the book concludes with an overview of the field of graphic design and related career options. Both authors teach in the Communication Arts Department at the Art Academy of Cincinnati.
Zapaterra's Art Direction and Editorial Design covers much of the same territory as Evans and Thomas's book, but not in as much depth. It is, however, more accessible and inspiring. The examples and case studies Zapaterra uses to illustrate the fundamentals of visual journalism are taken from fresh and exciting sources in America, England, Brazil, France, and Germany and from the Internet. One can compare design in the New York Times Magazine, for instance, with that of Folha de S. Paulo. The author has written four books on design and is a regular contributor to Design Week and Grafik. Zapaterra's book is highly recommended for all collections, while Evans and Thomas's is recommended for academic collections.