Eye Tracking Methodology: Theory and Practice / Edition 1

Eye Tracking Methodology: Theory and Practice / Edition 1

by Andrew T. Duchowski
     
 

ISBN-10: 1852336668

ISBN-13: 9781852336660

Pub. Date: 01/17/2003

Publisher: Springer-Verlag New York, LLC

Despite the availability of cheap, fast, accurate and usable eye trackers, there is still little information available on how to develop, implement and use these systems. This second edition of Andrew Duchowski's successful guide to these systems contains significant additional material on the topic and fills this gap in the market with this accessible and

Overview

Despite the availability of cheap, fast, accurate and usable eye trackers, there is still little information available on how to develop, implement and use these systems. This second edition of Andrew Duchowski's successful guide to these systems contains significant additional material on the topic and fills this gap in the market with this accessible and comprehensive introduction.

Opening with useful background information, including an introduction to the human visual system and key issues in visual perception and eye movement, the second part surveys eye-tracking devices and provides a detailed introduction to the technical requirements necessary for installing a system and developing an application program. The book focuses on video-based, corneal-reflection eye trackers - the most widely available and affordable type of system, before closing with a look at a number of interesting and challenging applications in human factors, collaborative systems, virtual reality, marketing and advertising.

Key features of this second edition include:

o Three new chapters providing technical descriptions of new (state-of-the-art) eye tracking technology

o A complete new Part describing experimental methodology including experimental design, empirical guidelines, together with 5 case studies

o Survey material regarding recent research publications included within Part IV

The second edition of Eye Tracking Methodology is an invaluable guide for practitioners responsible for developing or implementing an eye tracking system, and can also be used as a teaching text for relevant modules on advancedundergraduate and postgraduate courses.

One of the most comprehensive books on eye tracking ever written. A must-read for novices and experts alike.

Roel Vertegaal, Human Media Lab, Queen's University, Canada

the first comprehensive treatment of a critical methodological area, this book unites the field's core theoretical underpinnings with real-world applications and practical know-how

Dario Salvucci, Drexel University, USA

Product Details

ISBN-13:
9781852336660
Publisher:
Springer-Verlag New York, LLC
Publication date:
01/17/2003
Edition description:
New Edition
Pages:
272
Product dimensions:
6.00(w) x 9.20(h) x 0.60(d)

Customer Reviews

Average Review:

Write a Review

and post it to your social network

     

Most Helpful Customer Reviews

See all customer reviews >