Facebook Guide for Authors [NOOK Book]

Overview

Learn how to harness the networking power of Facebook without wasting your time!

Do you find Facebook confusing or overwhelming? Are you unsure how to get started, or wondering if the time you spend on Facebook is worth it?

Networking on Facebook is a great way to meet and develop relationships with potential customers as well as other authors, experts, and key influencers in your field or genre. But it can be a real challenge to figure out how to take advantage of Facebook's full potential.

In Facebook Guide for Authors you'll get step-by-step instructions, plus an action plan to help you quickly master the power of Facebook. This guide is tailored to meet the unique needs of authors and features real-life examples. You will learn:

The crucial difference between Profiles and Fan Pages

How to set up your Profile and Page for maximum marketing effectiveness

Tips for adding book covers and other images to Facebook

The right way to make friends on Facebook

How to use Facebook Events to promote your book

The best ways to get your status updates noticed by your friends and fans

How to automatically import your blog posts and tweets (and why you might not want to)

The secrets to running a successful Facebook Group that establishes you as a leader in your field or genre

How to reach a highly targeted audience by advertising on Facebook

7 things that could get you banned from Facebook

How to budget your time wisely and protect your privacy

Facebook is constantly evolving and it can be a challenge to keep up with the changes. This third edition of Facebook Guide for Authors was updated in April, 2011, includes:

The best ways to take advantage of Facebook's new design and feature yourself as an author at the top of your Profile.

15 ideas for what to post in your status updates

How to turn your Fan Page into a lead generating machine by using custom content and Fan Gate technology

How to use Tags to gain visibility on other Profiles, Groups and Pages

The difference between “old” Groups and “new” Groups and how to use them

How to use the new Questions feature

Don't waste hours trying to figure out how to take advantage of Facebook to promote your book. Let the Facebook Guide for Authors be your blueprint for success.

:: Praise for Facebook Guide for Authors

"If you want to get up to speed with using Facebook as a promotional tool (and you almost certainly should), I highly recommend Facebook Guide for Authors. It's definitely going to be my "bible" where Facebook is concerned from now on." —Nick Daws, author of The 10-Day E-Book and 80 other books

:: About the Dana Lynn Smith, The Savvy Book Marketer

Dana Lynn Smith writes a series of how-to guides designed to teach authors and indie publishers how to sell more books. In her books, Dana draws on her degree in marketing and her 13 years of experience working for a business book publisher before starting her publishing consulting business.