Facebook Marketing All-in-One For Dummies

Facebook Marketing All-in-One For Dummies

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by Amy Porterfield, Phyllis Khare, Andrea Vahl
     
 

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Great new edition covers what you need to know for successful Facebook marketing

Facebook keeps evolving, and so does the social mediasphere. Even if you have a Facebook marketing strategy, have you taken into consideration Pinterest? Spotify? Foursquare? Facebook Marketing All-in-One For Dummies, 2nd Edition does. This detailed resource not only

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Overview

Great new edition covers what you need to know for successful Facebook marketing

Facebook keeps evolving, and so does the social mediasphere. Even if you have a Facebook marketing strategy, have you taken into consideration Pinterest? Spotify? Foursquare? Facebook Marketing All-in-One For Dummies, 2nd Edition does. This detailed resource not only reveals how to create successful Facebook marketing strategies, it also shows you how to incorporate and use the entire social network to its full potential.

  • Covers the tools, techniques, and apps you need to know to create successful Facebook marketing campaigns
  • Nine minibooks cover the essentials: Joining the Facebook Marketing Revolution; Claiming Your Presence On Facebook; Adding the Basics; Building, Engaging, Retaining, and Selling; Understanding Facebook Applications; Making Facebook Come Alive; Advanced Facebook Marketing Tactics; Facebook Advertising; Measuring, Monitoring, and Analyzing
  • Explores the new Timeline design for Pages, changes to Facebook Insights, new apps to incorporate into your strategy, and more

Facebook Marketing All-in-One For Dummies, 2nd Edition is the perfect resource for any marketer who wants to build or refine a social media marketing presence that includes Facebook.

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Product Details

ISBN-13:
9781118466780
Publisher:
Wiley
Publication date:
12/26/2012
Series:
For Dummies Series
Pages:
696
Product dimensions:
7.30(w) x 9.20(h) x 1.60(d)

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Meet the Author

Amy Porterfield is a social media strategist who helps clients maximize the marketing power of social media.

Phyllis Khare is a keynote speaker and trainer with Five Star Speakers and in-demand strategist for social media marketing.

Andrea Vahl is the community manager for Social Media Examiner, the largest online social media magazine.

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Facebook Marketing All-in-One For Dummies 4 out of 5 based on 0 ratings. 1 reviews.
Anonymous More than 1 year ago
Facebook has changed drastically since I started putting Pages up for clients a few years ago. This is an in-depth look at how it works now, and the FB & 3rd party solutions avail for promoting a business there. As the authors say, thousands of new apps bloom and die every year. If you know the basics - or nothing at all - abt promotions on FB, I'd say this is a good reference to have.