Fans: The Mirror of Consumption / Edition 1

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In this important book, Cornel Sandvoss explores the social, cultural, and psychological premises and consequences of fan consumption. The scope of the book is impressive - he looks not just at the nature and development of whole fan cultures, but also focuses on the experience and identity of the individual fan. In addition, the book proposes a new perspective on fans and popular culture, arguing that the modern self is reflected and constituted through media consumption.

In developing his account, Sandvoss draws theoretical ideas in an original yet accessible way, and uses a wide range of examples, from popular films and television shows to music to spectator sport, to illustrate his argument. This makes Fans an ideal text for upper-level undergraduate and postgraduate students studying fans, audiences and consumption in all areas of contemporary culture.

It is the book's original contribution, combined with its student-friendly approach, that will make Fans a 'must read' text for students and scholars alike.

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Editorial Reviews

From the Publisher
"A magisterial book, which expands the range of examples in thediscussion, opens up a range of new questions, and poses someprovocative new conceptual models. Many established scholars(myself among them) are going to spend many hours rebutting orrevising some of his claims, but we are also going to appreciatethe catalyst he provides for us to question and rethink our ownpositions. Let the sparks fly!"

Henry Jenkins, Massachusetts Institute ofTechnology

"This is an important, critical contribution to debates onfandom. Sandvoss expertly introduces and analyses key works in fanstudies, but more than that, Fans: The Mirror of Consumptionoffers its own intriguing new theories of fan interpretation. Amust-read book for anyone interested in how media texts can come tomean so much to so many people."

Matt Hills, Cardiff University

"This book develops the study of fandom in significant newdirections, integrating analyses of social, psychological andtextual processes. It will serve as a benchmark for future researchon audiences, fans and textuality, and should be widelyread."

Brian Longhurst, University of Salford

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Product Details

  • ISBN-13: 9780745629728
  • Publisher: Wiley
  • Publication date: 4/28/2005
  • Edition number: 1
  • Pages: 224
  • Product dimensions: 5.92 (w) x 9.00 (h) x 0.81 (d)

Meet the Author

Cornel Sandvoss, Lecturer in the Department of Department of Culture, Media and Communication at the University of Surrey

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Table of Contents

1 Introduction : representing fandom 1
2 The dominant discourse of resistance : fandom and power 11
3 A text called home : fandom between performance and place 44
4 The inner fan : fandom and psychoanalysis 67
5 Fandom as extension of self : self-reflection and narcissism 95
6 Fan texts : from polysemy to neutrosemy 123
7 Conclusion : one-dimensional fan? 153
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