The Fashion Designer Survival Guide: An Insider's Look at Starting and Running Your Own Fashion Business

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Overview

The national retail-apparel business has grown to a $172 billion per year industry, and the employment rate for designers is expected to outpace that of all other occupations through the year 2008. The Fashion Designer Survival Guide is a must-have for the thousands of talented designers who want to see their dream of creating an independent fashion line become a reality.

Mary Gehlhar, author, industry authority, and consultant to hundreds of designers (including newcomers ...

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The Fashion Designer Survival Guide, Revised and Expanded Edition: Start and Run Your Own Fashion Business

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More About This Book

Overview

The national retail-apparel business has grown to a $172 billion per year industry, and the employment rate for designers is expected to outpace that of all other occupations through the year 2008. The Fashion Designer Survival Guide is a must-have for the thousands of talented designers who want to see their dream of creating an independent fashion line become a reality.

Mary Gehlhar, author, industry authority, and consultant to hundreds of designers (including newcomers Alicia Bell, Keanan Duffty, and Milly), gives readers behind-the-scenes advice and essential business information on creating and sustaining a successful career as an independent designer. This book provides case studies from independent designers at different stages of their careers, including tough letdowns and exciting successes. Young designers weigh-in on topics important to them when they were starting out, while several top name designers offer personal perspectives on a single question, providing a window to their world and a variety of answers.

Designers are bursting with creativity but often fall flat going into business as an independent. The Fashion Designer Survival Guide provides designers with the one thing design school didn't-intelligent and successful business practices.

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Editorial Reviews

New York Daily News
"Must read...find out from a pro who has worked with up-and-coming designers."
Nylon Magazine
"Touching on everything from sales to runway shows and everything in between, this new book has got fashionistas everywhere covered."
Soma Magazine
"A must-read for anyone in the world of fashion. Gehlhar offers practical tips and strategies to increase chances of success. "
The Daily
"For anyone who’s ever aspired to be an independent designer, this is the book to pick up."
Womens Wear Daily
"Lest fashion's neophytes get too dreamy, Gehlhar is there to ground them...."
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Product Details

  • ISBN-13: 9780793198993
  • Publisher: Kaplan Publishing
  • Publication date: 9/1/2005
  • Edition description: Original
  • Pages: 224
  • Product dimensions: 8.38 (w) x 10.88 (h) x 0.50 (d)

Meet the Author

As the Fashion Division Director of Gen Art, Mary Gehlhar has worked closely with up-and-coming designers to start, operate, and grow design businesses. She has lent her expertise to the Rising Star Award committee at Fashion Group International, the Pratt Institute Fashion Jury, and the Open Call panel for the Miramax/Bravo show Project Runway. Mary has been interviewed by the New York Times, British Vogue, Washington Post, Boston Globe, and E! Style channel.

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Customer Reviews

Average Rating 3.5
( 12 )
Rating Distribution

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(5)

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(3)

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1 Star

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Sort by: Showing all of 5 Customer Reviews

  • Anonymous

    Posted February 8, 2013

    I LOVE DESIGNING

    Im just wonderin if it would bea waste i i spent my money on this (im 12)

    0 out of 1 people found this review helpful.

    Was this review helpful? Yes  NoThank you for your feedback.   Report this reviewThank you, this review has been flagged.

  • Anonymous

    Posted February 2, 2013

    Designer

    Hello is it just me or are there people out there who want to be fashion designers this book doesnt help

    0 out of 1 people found this review helpful.

    Was this review helpful? Yes  NoThank you for your feedback.   Report this reviewThank you, this review has been flagged.

  • Anonymous

    Posted October 22, 2012

    Im not the only one!

    I am not the only young one (thirteen) who wants to be a fashion designer.

    0 out of 1 people found this review helpful.

    Was this review helpful? Yes  NoThank you for your feedback.   Report this reviewThank you, this review has been flagged.

  • Anonymous

    Posted September 5, 2005

    advice from the trenches

    Much better than other fashion business books that seem boring and lecturing. Here a ton of young designers and other fashion people share with you the things they did to make their business successful. Better still they also give you the dirt on the mistakes that most people make. To me, it's a must read for anyone who is SERIOUS about making it as a young designer. Would have loved this while starting out. But there is still a lot for me to learn.

    Was this review helpful? Yes  NoThank you for your feedback.   Report this reviewThank you, this review has been flagged.

  • Anonymous

    Posted June 3, 2012

    No text was provided for this review.

Sort by: Showing all of 5 Customer Reviews
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