Fast Innovation: Achieving Superior Differentiation, Speed to Market, and Increased Profitability

Overview

?How can I create an innovation engine that will consistently deliver substantial organic growth??

This question is the number-one issue for most CEOs and senior executives today. Innovation is a critical driver of organic growth, yet based on the authors' research, only a small percent of companies effectively use innovation to sustain long-term, profitable growth. And the stakes couldn't be higher-failure to create successful new products, ...

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Fast Innovation: Achieving Superior Differentiation, Speed to Market, and Increased Profitability: Achieving Superior Differentiation, Speed to Market, and Increased Profitability

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Overview

“How can I create an innovation engine that will consistently deliver substantial organic growth?”

This question is the number-one issue for most CEOs and senior executives today. Innovation is a critical driver of organic growth, yet based on the authors' research, only a small percent of companies effectively use innovation to sustain long-term, profitable growth. And the stakes couldn't be higher-failure to create successful new products, services, and business models causes stagnating or declining profits.

Now, for the first time, experts Michael George, James Works and Kimberly Watson-Hemphill explain the surprising and significant gap between the CEO's growth goals and actual performance. The authors, who are experts at connecting strategy to execution, give you a complete blueprint for exploiting the strategic and operational dimensions of innovation.

Using fresh insights about the true drivers of fast time-to-market and the inadequate success rate of innovation, Fast Innovation reveals:

  • Why current approaches to innovation fail
  • A new strategic and tactical plan that will help your company dramatically reduce time-to-market by 50 to 80 percent
  • The secret for finding out what your customers really want (not just what they say they want)
  • Tools and methods for turning customer insights into ideas that will generate significant ROI
  • The key levers that senior leadership must engage to create innovation capability across the business

You'll receive specific actionable solutions for driving disruptive and sustaining innovation at the strategic, portfolio and project level. You'll also learn how to improve how much time your innovation teams actually spend innovating, and discover the changes that must be launched at the corporate level in order to enable the whole business to embrace and get results from this approach.

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Product Details

  • ISBN-13: 9780071457897
  • Publisher: McGraw-Hill Professional Publishing
  • Publication date: 6/24/2005
  • Edition number: 1
  • Pages: 300
  • Sales rank: 936,708
  • Product dimensions: 6.40 (w) x 9.40 (h) x 0.91 (d)

Meet the Author

Michael L. George is an executive advisor and a leading expert at helping Fortune 500 companies connect strategy to execution. He is author of the bestselling Lean Six Sigma, Lean Six Sigma for Service, and co-author of Conquering Complexity in Your Business. Mike is Chairman and CEO of George Group.

James Works advises senior executive teams in the areas of innovation, business strategy, operations improvement and organizational change. He is President and Chief Operating Officer of George Group.

Kimberly Watson-Hemphill has built a reputation over the last 12 years as a leading expert in the field of innovation and design across many different product, service and business model applications.

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Table of Contents

Pt. I An executive's guide to fast innovation
Ch. 1 Using fast innovation to drive organic growth 3
Ch. 2 The three innovation imperatives : differentiated, fast, disruptive 15
Ch. 3 How to become fast 49
Ch. 4 The value of thinking in three dimensions 73
Ch. 5 Open innovation : applying the intellect of the planet 93
Ch. 6 The religion of re-use 113
Pt. II Building corporate innovation capacity
Ch. 7 Foundations of an innovation factory 149
Ch. 8 The executive engine of fast innovation : using a chief innovation officer to drive results 177
Ch. 9 Becoming customer driven 193
Ch. 10 Fast and flexible : the new corporate mantra for design work 219
Ch. 11 Institutionalizing re-use 235
Pt. III Deploying fast innovation projects
Ch. 12 Project screening and selection 249
Ch. 13 Increasing innovation capacity without adding resources 261
Ch. 14 The FastGate method : how to control innovation lead time 283
Ch. 15 Creating innovation incubators : how to catalyze creativity on your teams 297
App. 1 The impact of task variation and utilization on lead time 311
App. 2 Time buffers and feedback systems 321
App. 3 Innovation and information creation 326
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Sort by: Showing 1 Customer Reviews
  • Anonymous

    Posted February 17, 2006

    Nothing more than a review of Christensen

    What a waste of time! Very little original thought. The forward by Christensen should been an indication of what was to come in the reading.

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