Fifty Plus: Give Meaning and Purpose to the Best Time of Your Life

Overview

In a groundbreaking call to arms, Fifty Plus takes an important look at the seventy-eight million strong American baby boomer revolution. From age 50+ on up, Americans are now refusing to rock away their retirement and are actively changing the face of aging in America. The Boomers are no strangers to the gym, voting booth, online investing sites, or even management of their 401(k)s. They’re joining an already on the go group of Americans 50+ who are leaving their mark. Bill Novelli, CEO of AARP, knows firsthand ...

See more details below
Paperback (First Edition)
$15.99
BN.com price
(Save 11%)$17.99 List Price
Other sellers (Paperback)
  • All (27) from $1.99   
  • New (13) from $2.75   
  • Used (14) from $1.99   
Fifty Plus: Give Meaning and Purpose to the Best Time of Your Life

Available on NOOK devices and apps  
  • NOOK Devices
  • Samsung Galaxy Tab 4 NOOK 7.0
  • Samsung Galaxy Tab 4 NOOK 10.1
  • NOOK HD Tablet
  • NOOK HD+ Tablet
  • NOOK eReaders
  • NOOK Color
  • NOOK Tablet
  • Tablet/Phone
  • NOOK for Windows 8 Tablet
  • NOOK for iOS
  • NOOK for Android
  • NOOK Kids for iPad
  • PC/Mac
  • NOOK for Windows 8
  • NOOK for PC
  • NOOK for Mac
  • NOOK for Web

Want a NOOK? Explore Now

NOOK Book (eBook - First Edition)
$7.99
BN.com price

Overview

In a groundbreaking call to arms, Fifty Plus takes an important look at the seventy-eight million strong American baby boomer revolution. From age 50+ on up, Americans are now refusing to rock away their retirement and are actively changing the face of aging in America. The Boomers are no strangers to the gym, voting booth, online investing sites, or even management of their 401(k)s. They’re joining an already on the go group of Americans 50+ who are leaving their mark. Bill Novelli, CEO of AARP, knows firsthand that 50+ Americans are actively seizing the day by:

Transforming health care by demanding quality care, lower pharmaceutical costs, and engaging in healthy lifestyles and preventive care

Creating a secure retirement by advance personal finance planning and working on Social Security solvency for all

Revolutionizing the workplace to benefit not only Boomers but their colleagues

Building livable communities with improved housing, transportation, and services, allowing all Americans to age in place

Developing innovative and affordable products and services to add value to 50+ live

Advocating for causes that will create a lasting legacy so we can leave the world a better place

By igniting a 21st century revolution to make a better, stronger America, Bill Novelli knows, if you’re 50+: The best is yet to come.

Read More Show Less

Editorial Reviews

From the Publisher
“With boomers looking toward the Big R (retirement), what will they do next? Bill Novelli spells it out. They’ll change the culture once again—-redefining the workplace, their communities, health care, and public services.”

—Jane Bryant Quinn, author of Smart and Simple Financial Strategies for Busy People

50+ is an inspirational and thought-provoking book about our unique opportunity to change America. Bill Novelli, who has a history of tackling tough social issues, shows us how we can improve the quality of our own lives and create a healthier nation by seizing the opportunities that spring from our increased longevity and the aging of the boomers. 50+ will ignite your passion to join the revolution.”—-Tommy Thompson, former Secretary, U.S. Department of Health and Human Services

“It is no secret that the demographics of this nation are changing dramatically. As 78 million baby boomers retire, this nation can provide a positive revolution for change or continue the politics of gridlock, division, and partisanship. In this challenging book, Bill Novelli believes we have the opportunity to make America stronger and better. For that to happen, the author believes a generation that helped make this country strong will have to respond to duty one more time, while they are still in their prime. He’s right!”—-Leon E. Panetta, former White House Chief of Staff

“Bill Novelli has issued a compelling call to action that we all should heed to harness our energy, experience, and principles in order to transform ourselves, the country, and the planet. In laying down the gauntlet to perhaps the most idealistic generation living in the most exciting period of human history, Bill gives us great hope for our future and illuminates a path to fulfillment. Yes, there is life after 50. In fact, we can thrive and leave a lasting, positive legacy.”—-Naomi Judd, singer, songwriter, social activist

“A call to action to the boomers and their older brothers and sisters to reignite their passion for change and to make America a better place for all generations . . . This is a must-read for anyone who wants to make the most of life after 50.” –Juan Williams, NPR senior correspondent and author of Eyes on the Prize

“Unlike most executives, who market products, Bill Novelli has become known for marketing ideas, causes, and healthier lifestyles. Today he is calling on America to prepare for a future with a larger share of older persons—-by trying to forge a consensus between aging boomers and an optimistic generation of rising millennials.”—-William Strauss and Neil Howe, coauthors of Generations

Read More Show Less

Product Details

  • ISBN-13: 9780312354787
  • Publisher: St. Martin's Press
  • Publication date: 12/26/2007
  • Edition description: First Edition
  • Pages: 256
  • Product dimensions: 6.00 (w) x 9.00 (h) x 0.58 (d)

Meet the Author

Bill Novelli is the CEO of AARP. Prior to joining AARP, Novelli held executive positions at CARE and the Campaign for Tobacco-Free Kids and founded Porter Novelli, one of the world’s largest public relations agencies.

Randall (Boe) Workman is the director of CEO Communications at AARP. He is the author of Voice of an Aging Nation: Selected Speeches of Horace B. Deets. He received is Ph.D. from Indiana University.

Read More Show Less

Customer Reviews

Be the first to write a review
( 0 )
Rating Distribution

5 Star

(0)

4 Star

(0)

3 Star

(0)

2 Star

(0)

1 Star

(0)

Your Rating:

Your Name: Create a Pen Name or

Barnes & Noble.com Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & Noble.com that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & Noble.com does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at BN.com or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation

Reminder:

  • - By submitting a review, you grant to Barnes & Noble.com and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Noble.com Terms of Use.
  • - Barnes & Noble.com reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & Noble.com also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on BN.com. It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

 
Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously

    If you find inappropriate content, please report it to Barnes & Noble
    Why is this product inappropriate?
    Comments (optional)