Film and Video Marketing / Edition 1

Film and Video Marketing / Edition 1

by Michael Wiese
     
 

ISBN-10: 0941188051

ISBN-13: 9780941188050

Pub. Date: 01/28/1989

Publisher: Wiese, Michael Productions

Marketing is an oft-heard catch word of the late 80's, but few producers understand the hidden value marketing brings to the success of their films and videos. In the highly competitive film and video markets, conceiving an idea worthy of production is only half the battle. This insider's book shares industry techniques one can use to sell investors, exhibitors,

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Overview

Marketing is an oft-heard catch word of the late 80's, but few producers understand the hidden value marketing brings to the success of their films and videos. In the highly competitive film and video markets, conceiving an idea worthy of production is only half the battle. This insider's book shares industry techniques one can use to sell investors, exhibitors, distributors, home video suppliers, wholesalers, retailers and the buying public.

A comprehensive guide to film and video marketing and distribution techniques for Low-Budget Features and Home Video Programs.

Product Details

ISBN-13:
9780941188050
Publisher:
Wiese, Michael Productions
Publication date:
01/28/1989
Pages:
516
Product dimensions:
6.06(w) x 9.20(h) x 1.25(d)

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