Food Styling: The Art of Preparing Food for the Camera / Edition 1

Hardcover (Print)
Buy New
Buy New from BN.com
$47.01
Buy Used
Buy Used from BN.com
$44.11
(Save 41%)
Item is in good condition but packaging may have signs of shelf wear/aging or torn packaging.
Condition: Used – Good details
Used and New from Other Sellers
Used and New from Other Sellers
from $35.61
Usually ships in 1-2 business days
(Save 52%)
Other sellers (Hardcover)
  • All (17) from $35.61   
  • New (9) from $43.62   
  • Used (8) from $35.61   

Overview

The authoritative and comprehensive guide to the art and craft of food styling

Based on her 30 years of experience in food styling for advertising, magazines, books, and films, Delores Custer presents the definitive lifelong reference on food styling-complete with lists of handy tools and vital equipment, recipes for artificial foods, and guidelines for running a successful food styling business.

Full of ingenious advice on styling in any media and packed with full-color photographs, Food Styling reveals every trick of the trade, from making a beverage appear to sweat to producing those perfect grill marks on meat without a grill. Filled with resources and organized in a simple problem-and-solution format, this is an ideal resource for both experienced foods styling pros and first-timers alike.

  • This is the only book of its kind on the market, shedding light on the art and craft of food styling
  • More than 300 full-color photos reveal the process of styling and the spectacular results, teaching and inspiring anyone interested in food and how it is presented in media
  • The book features a timeline of 60 years of food styling, a glossary of important terms, and a listing of vital styling resources
  • The only book the aspiring or professional food stylist will ever need, this exceptionally thorough resource covers challenges from flawless fried chicken to fluffy, cloudlike cake frostings-and everything in between

Whether you're looking to break into the food styling business or just touch up on the latest and most effective techniques, Food Styling is the ultimate guide to creating stunning culinary visuals.

Winner of the 2011 IACP Cookbook Award for Food & Beverage Reference/Technical

Read More Show Less

Product Details

  • ISBN-13: 9780470080191
  • Publisher: Wiley
  • Publication date: 5/3/2010
  • Edition number: 1
  • Pages: 416
  • Sales rank: 161,028
  • Product dimensions: 8.90 (w) x 11.00 (h) x 1.40 (d)

Meet the Author

Delores Custer has been a freelance food stylist and culinary educator since 1978. Today she styles for magazines and cookbook publishers, and in print advertising, public relations, television, and feature films. She has taught courses in Professional Food Styling, Recipe Writing, and Food Demonstration Techniques for Television at New York University, The Culinary Institute of America, The Institute of Culinary Education, and culinary schools around the world. Her food clients include Kraft Foods, General Mills, Unilever, Campbell Soup Company, ConAgra, Nestlé, Häagen-Dazs, Red Lobster, Subway, Cuisinart, Bacardi, and Budweiser. Her website is delorescuster.com.

Read More Show Less

Table of Contents

Acknowledgments.

Introduction.

SECTION 1: THE BASICS.

Chapter 1: A General Overview of Food Styling.

Chapter 2: The MEDIUM IS THE MESSAGE.

Chapter 3: THE CAST OF CHARACTERS.

SECTION 2 :THE JOB FROM PHONE CALL TO INVOICE.

Chapter 4: GETTING THE JOB.

Chapter 5: PREPPING THE JOB.

Chapter 6: THE SHOOT.

Chapter 7: ABOUT PHOTOGRAPHY.

Chapter 8: ABOUT PROPPING.

Chapter 9: ABOUT PRODUCTION WORK.

SECTION 3: THE NUTS AND BOLTS.

Chapter 10: TOOLS OF THE TRADE.

Chapter 11: WORKING WITH THE FOOD: Some Foods Just Misbehave.

SECTION 4: PULLING IT ALL TOGETHER.

Chapter 12: THE BUSINESS OF FOOD STYLING.

Chapter 13 :USEFUL ADDITIONAL SKILLS.

Chapter 14: TIPS FOR FOOD PROFESSIONALS WHO WANT TO FOOD STYLE THEIR WORK.

SECTION 5: TRENDS: FOOD AND FOOD PRESENTATION.

Chapter 15 :REVIEWING THE LAST 60 YEARS.

Glossary.

Resources.

Index.

Read More Show Less

Customer Reviews

Average Rating 3.5
( 3 )
Rating Distribution

5 Star

(1)

4 Star

(1)

3 Star

(0)

2 Star

(0)

1 Star

(1)

Your Rating:

Your Name: Create a Pen Name or

Barnes & Noble.com Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & Noble.com that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & Noble.com does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at BN.com or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation

Reminder:

  • - By submitting a review, you grant to Barnes & Noble.com and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Noble.com Terms of Use.
  • - Barnes & Noble.com reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & Noble.com also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on BN.com. It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

 
Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously
Sort by: Showing all of 4 Customer Reviews
  • Posted June 5, 2012

    Recommended for everyone in the culinary industry.

    Weather you are holding the camera or serving food to a guest, this book will help you with all there is to know about making someone salivate over what food you have to offer.
    You can never go wrong acquiring skills from this book which is written by a professional.

    Was this review helpful? Yes  No   Report this review
  • Posted July 21, 2010

    Best-in-Class

    Knowing the author professionally for a number of years, I expected Delores Custer's new book Food Styling to be good. But it's more than good, it's great. As a nonfiction "teaching" book, the depth, detail, instructions, ideas and plethora of photography make this book best-in-class.

    Whether you need to create an unmeltable sundae, coffee that keeps bubbles as if it's been freshly poured, or even how to reproduce perfect nooks and crannies in an English Muffin, Delores Custer's Food Styling is an invaluable resource.

    There is even an extensive chapter on career advice for those who'd like to take the knowledge to the next level. I am going to make sure our school's faculty is aware of the book for career students whose interests lead them to Food Styling.

    Rick Smilow
    President
    The Institute of Culinary Education
    New York, NY

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted October 18, 2010

    No text was provided for this review.

  • Anonymous

    Posted September 3, 2010

    No text was provided for this review.

Sort by: Showing all of 4 Customer Reviews

If you find inappropriate content, please report it to Barnes & Noble
Why is this product inappropriate?
Comments (optional)