Foundations of Net-Enhanced Organizations

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Now you can get the knowledge, tools, and strategies you need to do business in the networked economy. Foundations of net-enhanced organizations explores the ways in which organizations, particularly profit-making organizations, can become technically and operationally proficient in an increasingly networked world.

Covering a broad range of topics, this latest addition to Wiley's new series on Net-Enhanced Organizations (NEO) provides you with valuable insights into why the ...

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Overview

Now you can get the knowledge, tools, and strategies you need to do business in the networked economy. Foundations of net-enhanced organizations explores the ways in which organizations, particularly profit-making organizations, can become technically and operationally proficient in an increasingly networked world.

Covering a broad range of topics, this latest addition to Wiley's new series on Net-Enhanced Organizations (NEO) provides you with valuable insights into why the revolution in networked enterprises makes sense from an economic standpoint, presents a layman's view of how the underlying information technologies actually work, and equips you with corporate strategies, business models, and marketing tactics for introducing successful net-enhanced systems.

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Product Details

  • ISBN-13: 9780471429401
  • Publisher: Wiley, John & Sons, Incorporated
  • Publication date: 1/1/2003
  • Pages: 496
  • Product dimensions: 7.48 (w) x 9.19 (h) x 0.70 (d)

Table of Contents

Preface
Ch. 1 The Migration from Traditional to Net-Enhanced Organizations and Systems 1
Ch. 2 Principles of Networked Economy Businesses 39
Ch. 3 Structures, Frameworks, and Classes of Net-Enhancement 69
Ch. 4 Basic NE Infrastructure 111
Ch. 5 Middleware Technologies and Applications 129
Ch. 6 NE Security, Trust, and Payments 159
Ch. 7 Competitive NE Strategy 197
Ch. 8 Business Models and Strategic Planning 235
Ch. 9 Intermediation and Cybermediation 267
Ch. 10 Strategic Partnering, Outsourcing, and Virtual Organizations 289
Ch. 11 Strategizing for E-Markets 331
Ch. 12 Deploying NE Solutions 381
Ch. 13 Challenges to Implementation 423
Online at www.wiley.com/college/straub
Ch. 14 Societal and International Issues
Online at www.wiley.com/college/straub
Ch. 15 Reflections: The Future of E-Commerce
Credits 465
Index 467
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