From Silence to Voice: What Nurses Know and Must Communicate to the Public, Second Edition / Edition 2

From Silence to Voice: What Nurses Know and Must Communicate to the Public, Second Edition / Edition 2

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by Bernice Buresh, Suzanne Gordon
     
 

From Silence to Voice helps nurses explain their critical work to the public. This revised and freshly redesigned edition has been updated to address the most urgent issues and controversies in nursing.See more details below

Overview

From Silence to Voice helps nurses explain their critical work to the public. This revised and freshly redesigned edition has been updated to address the most urgent issues and controversies in nursing.

Product Details

ISBN-13:
9780801472589
Publisher:
Cornell University Press
Publication date:
04/28/2006
Series:
The Culture and Politics of Health Care Work Series
Edition description:
REV
Pages:
320
Product dimensions:
7.00(w) x 10.00(h) x 0.20(d)

Meet the Author

Bernice Buresh writes and lectures on health care, nursing, and the media. She has been a reporter for the Milwaukee Sentinel, a correspondent and bureau chief for Newsweek, a professor of journalism at Boston University, and an adjunct professor of American Studies at Brandeis University.

Suzanne Gordon is coeditor of the Cornell University Press series, The Culture and Politics of Health Care Work, and was program leader of the Robert Wood Johnson-funded Nurse Manager in Action Program.

Table of Contents

Introduction

PART I: SILENT NO MORE
1. Ending the Silence
2. Creating a Voice of Agency
3. Presenting Yourself as a Nurse
4. Tell the World What You Do
5. Creating Anecdotes and Arguments

PART II: COMMUNICATING WITH THE MEDIA AND THE PUBLIC
6. How the News Media Work
7. Reaching Out to the News Media
8. Working with Public Relations Professionals
9. Constructing Campaigns that Work
10. In Your Own Voice: Letters to the Editor, Op-Eds, and Blogs
11. Appearing on Television and Radio
12. Promoting Nursing Research
13. Conclusion

References
Index

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