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Kim Diorio[P]recious little has been said about the individuals who drive this industry: the customers. . . . According to folk wisdom and pop psychology, the motivations of strip club customers are fairly transparent: a natural male drive to ogle beautiful women. . . . Katherine Frank explodes these assumptions. . . . Weaving interviews, psychoanalytical interpretations, historical information, and fictional tales told from strippers' perspectives into a nuanced tapestry, Frank has created a surprising, entertaining, and thought-provoking read. . . . By portraying the ordinary, white, middle-class, oftentimes married men who frequent strip clubs, Frank has paved the way for a more complete understanding of sex work.