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Game Over: How Nintendo Conquered the World

Game Over: How Nintendo Conquered the World

4.4 15
by David Sheff

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Editorial Reviews

Publishers Weekly - Publisher's Weekly
Despite its title, this overlong book is a generally admiring look at the operation and history of Nintendo, Japan's most successful company and the maker of that country's most lucrative cultural export. Given broad access to the videogame company's executives, Sheff ( The Playboy Interviews with John Lennon and Yoko Ono ) examines Nintendo's humble origins and growth. He recounts its gutsy entry into the U.S. market, its bruising tactics against competitors, its marketing brilliance and the controversy over its recent purchase of the Seattle Mariners baseball team. Unfortunately, Sheff's chronicle is choppy, overwhelmed by an excess of superfluous details and scene-setting, and weakened by his attempt to incorporate other computer-industry stories, such as that of the fall of Atari founder Nolan Bushnell, into the narrative. Illustrations not seen by PW. Author tour. (Mar.)
Library Journal
Using extensive interviews with Nintendo executives in Japan, America, and Europe, Sheff, a magazine reporter, gives a narrative account of the swift rise of the Japanese company from the early Eighties to the present. This well-written book examines what has made this company--which has $4.7 billion in annual sales in America alone--so successful and pervasive. It loads 16 chapters with sales totals, market shares, and sweeping comparisons with IBM, Apple, and Disney in an attempt to get inside the workings of this relentlessly competitive high-tech business. In nonacademic and nontechnical language, this book does a good job of exploring Nintendo's planning, R & D and engineering, product development, market penetration and development, Japanese business methods, software development, arrival in America and legal issues, business with the Russians, worldwide competition, and plans for staking out the future. Filled with absorbing human anecdotes, this refreshing work is recommended not only for specialized business readers but for anyone curious to learn about the flourishing Nintendo organization. Previewed in Prepub Alert, LJ 10/1/92.-- Joseph W. Leonard, Miami Univ., Oxford, Ohio

Product Details

Knopf Doubleday Publishing Group
Publication date:
Edition description:
1st Vintage Books ed
Product dimensions:
5.20(w) x 7.96(h) x 0.97(d)

Meet the Author

David Sheff is the author of the #1 New York Times -bestselling memoir Beautiful Boy . Sheff's other books include Game Over , China Dawn , and All We Are Saying . His many articles and interviews have appeared in the New York Times , Rolling Stone , Playboy , Wired , Fortune , and elsewhere. His ongoing research and reporting on the science of addiction earned him a place on Time Magazine 's list of the World's Most Influential People. Sheff and his family live in Inverness, California.

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Game Over 4.4 out of 5 based on 0 ratings. 15 reviews.
Anonymous More than 1 year ago
Very good but b&n needs to add nintendo power to thier magazines select helpful so b&n can see this
hardindr More than 1 year ago
The edition for sale here is the one from 1994, not the 1999. It does not include any additional chapters Andy Eddy. Please keep that in mind if you are going to purchase it.
Anonymous More than 1 year ago
What about ds lite dsi 3dsxl
Anonymous More than 1 year ago
What about the game & watch and the virtual boy moron? I know about them and i'm only 13
Anonymous More than 1 year ago
A gameboy!
Anonymous More than 1 year ago
Anonymous More than 1 year ago
_?_ (•>•) ---( : )--- ( )
Anonymous More than 1 year ago
Here are the nintendo consoles in order from oldest to newest: NES, Gameboy, SNES, Gameboy Color, Virtual Boy, N64, GameCube, Gameboy Advance, DS, Wii, 3DS, Wii U. Ya know what's weird? I'm only 11 years old. I personaly like the GameCube best of all.
Anonymous More than 1 year ago
Suck my dick
Anonymous More than 1 year ago
I have not read this one but i have read the other one so i would guess... other
Anonymous More than 1 year ago
He got a game over by wet floor
Anonymous More than 1 year ago
Is crap cusre you miyamoto !!!!!!!!!!!!!!!!!!! Yay runway guys chugaconroy joshjepson nintendocaprisun i dont know the other tell meeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeee nnnnnmnnnnnnoooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooowwwwwwwwwwwwwwwwwwwwwwwwww yyyyyyyyyyyyyyyyyyyyyyyyyyyyyyyyyyyyyyyyyyaaaaaaaaaaay
Anonymous More than 1 year ago
Anonymous More than 1 year ago
Thank you for playing my game wahoo
Anonymous More than 1 year ago