Gen Z @ Work: How the Next Generation Is Transforming the Workplace

Gen Z @ Work: How the Next Generation Is Transforming the Workplace

Gen Z @ Work: How the Next Generation Is Transforming the Workplace

Gen Z @ Work: How the Next Generation Is Transforming the Workplace

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Overview

A generations expert and author of When Generations Collide and The M-Factor teams up with his seventeen-year-old son to introduce the next influential demographic group to join the workforce—Generation Z—in this essential study, the first on the subject.

They were born between between 1995 and 2012. At 72.8 million strong, Gen Z is about to make its presence known in the workplace in a major way—and employers need to understand the differences that set them apart. They’re radically different than the Millennials, and yet no one seems to be talking about them—until now. This generation has an entirely unique perspective on careers and how to succeed in the workforce.

Based on the first national studies of Gen Z’s workplace attitudes; interviews with hundreds of CEOs, celebrities, and thought leaders on generational issues; cutting-edge case studies; and insights from Gen Zers themselves, Gen Z @ Work offers the knowledge today’s leaders need to get ahead of the next gaps in the workplace and how best to recruit, retain, motivate, and manage Gen Zers. Ahead of the curve, Gen Z @ Work is the first comprehensive, serious look at what the next generation of workers looks like, and what that means for the rest of us.


Product Details

ISBN-13: 9780062475442
Publisher: HarperCollins
Publication date: 03/21/2017
Pages: 320
Product dimensions: 6.30(w) x 8.90(h) x 1.20(d)

About the Author

David Stillman is the co-author of best-selling books When Generations Collide and The M-Factor: How the Millennials are Rocking the Workplace. He has contributed to Time, The Washington Post, the New York Times, and USA Today and has been featured as a generational expert on CNN, CNBC, and the “Today Show”. Stillman has been named one of the “Forty Under 40” movers and shakers and one of 200 to Watch by The Business Journal.


Jonah Stillman is a 20 year-old best selling author and renowned TED/ keynote speaker. Growing up, for 10-years Jonah competed on the national US circuit in snowboarding. He was ranked in the top 5 in the US before hanging up his helmet to pursue life as an entrepreneur.  Jonah and a team of peers conducted one of the first national surveys about Gen Z’s workplace attitudes. The eye-opening results ignited Jonah’s interest in keeping the dialogue going. Jonah’s company which he co-founded with his father has worked on Gen Z strategy projects with some of the  worlds biggest companies including Microsoft, The NFL, Gatorade, 3M, and Clif Bar. His insights on Gen Z have been featured in  CNBC, MSNBC, CBS, Fast Company, TIME, INC, and the NY Times.

He was Named by Forbes As one of the top 10 “Gen Z entrepreneurs to watch” and  Success Magazine voted Jonah in the top 25 most influential speakers and authors for 2018.

Table of Contents

Introduction 1

The Name Game 19

Mom and Dad 27

Events and Conditions 54

Phigital 75

Hyper-Custom 106

Realistic 139

Weconomists 171

FOMO 195

DIY 224

Driven 248

Conclusion 278

Acknowledgments 286

Bibliography 292

Index 298

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