Now available in paperback format and thoroughly updated to reflect the latest CSWE ethical standards and current social work literature, this hands-on text offers a practical, user-friendly, and comprehensive introduction to foundation macro practice. Encouraging students to build on their one-on-one (micro) and group (mezzo) communication skills, the authors outline a guided, step-by-step plan for community and organizational change. Two models—PREPARE and IMAGINE—form the heart of the book, providing students with valuable frameworks for effective macro social work practice. A running case study illustrates these models in action. The authors' coverage of such skills as working with the media, using new technological advances, fund-raising, grant writing, and working within court settings—as well as lively vignettes and a wide variety of Highlights that include hands-on tips and sample forms—further enhance your students' expertise.
Karen K. Kirst-Ashman is a professor and former chairperson in the Social Work Department at the University of Wisconsin-Whitewater. She earned her BSW degree in 1972 and MSSW degree in 1973 at the University of Wisconsin-Madison, and her Ph.D. in Social Work at the University of Illinois at Urbana-Champaign. She is the author of six social work textbooks; numerous publications, articles, and reviews on social work and women's issues; and has served as a consulting editor on many social work journals. Dr. Kirst-Ashman was a board member of the CSWE from 1998 through 2001 and has served as a member of several CSWE accreditation site teams. She is certified as a Licensed Clinical Social Worker in the State of Wisconsin and has been the recipient of the University Of Wisconsin-Whitewater Roseman Award for Excellence in Teaching.
Grafton Hull is professor and director of the University of Utah's BSW Program. He has over 30 years of teaching experience at the undergraduate, master's and doctorate levels. His practice experience includes work in human service agencies providing mental health, child welfare, and juvenile justice programs. He holds a bachelor's degree in sociology, a master's degree in social work, and a doctorate of education (counseling, guidance, and personnel services). Hull is the co-author of seven texts and numerous articles in social work journals. He has served on the CSWE Board of Directors, Commission on Accreditation, and as president of the Baccalaureate Program Directors (BPD). He holds a license as Independent Social Worker in the State of Wisconsin.
1. INTRODUCTION TO GENERALIST PRACTICE WITH ORGANIZATIONS AND COMMUNITIES. Why Do You Need the Content in This Book? The Generalist Intervention Model. What Is Generalist Practice? Defining Generalist Practice: Acquisition of an Eclectic Knowledge Base. Defining Generalist Practice: Assimilation of Professional Values and Ethics. Defining Generalist Practice: Mastery of a Wide Range of Practice Skills to Target Any Size System. Defining Generalist Practice: Effective Work Within an Organizational Structure. Defining Generalist Practice: Use of Supervision. Defining Generalist Practice: A Wide Range of Roles. Defining Generalist Practice: Critical Thinking Skills. Defining Generalist Practice: The Problem-Solving Process. Brief Summaries of the Remaining Chapters. 2. USING MICRO SKILLS IN THE MACRO ENVIRONMENT. Beginning Relationships in Macro Practice. A Review of Basic Micro Skills. Verbal and Nonverbal Behavior. Warmth, Empathy, and Genuineness. Communicating with Other People in Macro Contexts. Appropriate Assertiveness in the Macro Environment. Conflict and Its Resolution. Working under Supervisors. 3. USING MEZZO SKILLS IN THE MACRO ENVIRONMENT. Networking. Working in and with Teams. Planning and Conducting Meetings. Parliamentary Procedure. Advantages and Disadvantages of Parliamentary Procedure. Basic Parliamentary Concepts. Managing Conflict. 4. UNDERSTANDING ORGANIZATIONS. Organizations, Social Services, and Social Agencies. Organizational Theories. Social Agencies as Systems. Viewing Organizations from a Systems Perspective. The Nature of Organizations. The Macro Context of Organizations. Methods of Management. Working in a Bureaucracy. A TotalQuality Approach to Management. Other Common Problems Encountered in Organizations. 5. PREPARE-DECISION MAKING FOR ORGANIZATIONAL CHANGE. Change in Organizations. Beginning the Change Process. The Process of Organizational Change. Step 1: PREPARE-Identify Problems to Address. PREPARE-Review Your Macro and Personal Reality. Step 3: PREPARE-Establish Primary Goals. Step 4: PREPARE-Identify Relevant People of Influence. Step 5: PREPARE-Assess Potential Costs and Benefits to Clients and Agency. Step 6: PREPARE-Evaluate Professional and Personal Risk. Step 7: PREPARE-Evaluate the Potential Success of a Macro Change Process. 6. IMAGINE HOW TO IMPLEMENT MACRO INTERVENTION: CHANGING AGENCY POLICY. The Problem-Solving Process and Organizational Change. IMAGINE: A Process for Organizational Change. Application of IMAGINE to Macro Intervention. Changing Agency Policy. 7. IMAGINE PROJECT IMPLEMENTATION AND PROGRAM DEVELOPMENT. Initiating and Implementing a Project. Program Development. Program Development: A Case Example. 8. UNDERSTANDING NEIGHBORHOODS AND COMMUNITIES. The Role of Social Workers in Neighborhoods and Communities. Defining Community and Neighborhood. Using the Systems Perspective. The Community as an Ecological and Social System. Additional Perspectives on the Community. Community Resource Systems. Demographic Development of Communities. Social Stratification. Community Economic Systems. Community Political Systems. Power in the Community. Neighborhoods in America. Putting It All Together: Assessing Communities and Neighborhoods. 9. MACRO PRACTICE IN COMMUNITIES. Change in Communities. Perspectives on the Community. Beginning the Change Process. 10. EVALUATING MACRO PRACTICE. Overview of Evaluation. Purposes of Program Evaluation: A Summary. Key Concepts in Evaluations. Problems and Barriers in Program Evaluation. Kinds of Evaluation. Evaluation Approaches. Stages in Evaluation. Ethics and Values in Evaluation. 11. ADVOCACY AND SOCIAL ACTION WITH POPULATIONS-AT-RISK. Defining Advocacy, Social Action, Empowerment, and Populations-at-Risk. Populations-at-Risk. Advocacy. Legislative Advocacy. Social Action. Empowerment. 12. ETHICS AND ETHICAL DILEMMAS IN MACRO PRACTICE. Professional Values and Ethics in Macro Contexts. The NASW Code of Ethics. Personal Values. Types of Ethical Issues Confronting Agency Workers. Ethical Absolutism versus Ethical Relativism. Ethical Dilemmas. Conceptualizing and Addressing an Ethical Dilemma: Decision-Making Steps. Ranking Ethical Principles. Discussion and Resolution of Ethical Dilemmas in Macro Contexts. 13. WORKING WITH THE COURTS. The Significance of the Legal System. Functions of Professional Terminology. Important Legal Terms. Differences Between Courtroom Protocol and Social Work Practice. Presentation in Court. Preparation for Testimony. Phases in the Adjudication Process. Strategies in Cross-Examination. Stages in the Juvenile Court Process. Developing Issues in Social Work and the Law. 14. DEVELOPING AND MANAGING AGENCY RESOURCES. Working with the Media. Using Technology in Your Agency. Fund-Raising. Grants and Contracts. Finding Out about Grants and Contracts: Where Are They? How to Apply for a Grant. 15. STRESS AND TIME MANAGEMENT. Managing Your Time. 16. RESUMES, INTERVIEWING, AND GETTING THE JOB. Getting a Job. Assessing Your Own Capabilities and Interests. Investigating Actual Job Possibilities. Preparing Your Resume. The Application Cover Letter. The Job Interview. Follow-Up. Postscript. Leaving a Job. REFERENCES. NAME INDEX. SUBJECT INDEX. CREDITS.
All but the first chapter begins with an Introduction. Each chapter concludes with a Chapter Summary and Highlights.