Get Smart!: 365 Tips to Boost Your Entrepreneurial IQ

Overview

Whether your are looking for easy ways to cut costs, sure-fire marketing tactics or productivity-enhancing management techniques, Entrepreneur Magazine's Editorial Director Rieva Lesonsky has the advice and insight small-business owners need to accomplish their goals. Packed with 365 nuggets of knowledge for Ms. Lesonsky's nationally broadcast Smart Tip of the Day radio segment, Get Smart offers savvy entrepreneurs a full year of ideas, hints and strategies they can use to keep their businesses running smoothly, ...
See more details below
Available through our Marketplace sellers.
Other sellers (Paperback)
  • All (17) from $1.99   
  • New (3) from $6.99   
  • Used (14) from $1.99   
Close
Sort by
Page 1 of 1
Showing All
Note: Marketplace items are not eligible for any BN.com coupons and promotions
$6.99
Seller since 2014

Feedback rating:

(0)

Condition:

New — never opened or used in original packaging.

Like New — packaging may have been opened. A "Like New" item is suitable to give as a gift.

Very Good — may have minor signs of wear on packaging but item works perfectly and has no damage.

Good — item is in good condition but packaging may have signs of shelf wear/aging or torn packaging. All specific defects should be noted in the Comments section associated with each item.

Acceptable — item is in working order but may show signs of wear such as scratches or torn packaging. All specific defects should be noted in the Comments section associated with each item.

Used — An item that has been opened and may show signs of wear. All specific defects should be noted in the Comments section associated with each item.

Refurbished — A used item that has been renewed or updated and verified to be in proper working condition. Not necessarily completed by the original manufacturer.

New
Brand new clean and tight. Best shipping and packaging in the industry - Read our feedback! Fast same day shipping if ordered by 1:00pm EST. Cover may have minimal shelf wear.

Ships from: Raleigh, NC

Usually ships in 1-2 business days

  • Canadian
  • International
  • Standard, 48 States
  • Standard (AK, HI)
  • Express, 48 States
  • Express (AK, HI)
$30.95
Seller since 2014

Feedback rating:

(274)

Condition: New
Brand New Item.

Ships from: Chatham, NJ

Usually ships in 1-2 business days

  • Canadian
  • International
  • Standard, 48 States
  • Standard (AK, HI)
  • Express, 48 States
  • Express (AK, HI)
$45.00
Seller since 2014

Feedback rating:

(165)

Condition: New
Brand new.

Ships from: acton, MA

Usually ships in 1-2 business days

  • Standard, 48 States
  • Standard (AK, HI)
Page 1 of 1
Showing All
Close
Sort by
Sending request ...

Overview

Whether your are looking for easy ways to cut costs, sure-fire marketing tactics or productivity-enhancing management techniques, Entrepreneur Magazine's Editorial Director Rieva Lesonsky has the advice and insight small-business owners need to accomplish their goals. Packed with 365 nuggets of knowledge for Ms. Lesonsky's nationally broadcast Smart Tip of the Day radio segment, Get Smart offers savvy entrepreneurs a full year of ideas, hints and strategies they can use to keep their businesses running smoothly, boost their profits and increase their entrepreneurial IQ.
Read More Show Less

Product Details

  • ISBN-13: 9781891984099
  • Publisher: Entrepreneur Press
  • Publication date: 11/1/1999
  • Pages: 379
  • Product dimensions: 5.05 (w) x 6.03 (h) x 0.89 (d)

Read an Excerpt

IQ 73

One of the hardest tasks for most entrepreneurs is learning to delegate. But if you want to grow your business this will be one of your most important lessons.

Here are five key steps to successful delegation:

1) Change your attitude. This means giving up your belief that only you can do it the right way. In other words, you need to consciously decide to give up some control.

2)Identify tasks. Break each job you plan to delegate into individual steps so they can be easily explained.

3) Set Limits. Share your expectations. Explain the deadline and the quality of work that's required.

4) Let go. Once you explain what you want, let your workers decide how they'll tackle the task. Remember, different is not necessarily worse.

5) Make it a habit. Once you're comfortable delegating small jobs, try assigning larger ones. Most employees respond well to tackling greater responsibilities.

IQ 123

It's an age-old question: Why do customers buy?

The answer is not as mysterious as you might think.

Prospects become customers because they are motivated to buy, to it's your job to appeal to their motives.

Motives are simply needs, drives and desires. And most consumers share the same basic ones, so you can figure out what motivates your clients by examining what inspires you to buy.

Most folks buy emotionally and are triggered by one or more of the following: sex appeal, social approval, status, comfort or creditability.

If your product's or service's appeal isn't apparent, it's your job to discover the prospect's motives. How? By observing and asking. Remember, human nature demands we fulfill our basic needs - food, shelter and clothing - before we move on to higher- level desires.

IQ 249

As I've said, entrepreneurs often spend so much time worrying about finding new customers, they overlook their existing ones.

Following are six more quick tips to keeping your customers happy.

1) Continually stress the benefits, not the features, of your products or services.

2) Exceed your customers expectations.

3) Don't focus on price. Point out the total value of your products.

4) Send thank-you notes to your customers expressing your appreciation for their continued business.

5) Ask customers for feedback - and then follow their advice.

6) Try to greet your customers by name, and remember some important information about them.

IQ 86

As an entrepreneur you hear the word no - a lot. It just goes with the territory.

But as the saying goes, "It's not you; it's them."

When prospects object to a sales pitch, it means they're afraid. They fear making a mistake or looking foolish. It's your job to help them overcome their fears. Start by saying "Let's explore your concerns." Then try to isolate their true objection. Here's how:

1) Offer them a choice. For example, ask "Is it the delivery time or the financing you're concerned about?"

2) Be direct. Find out specifically what they want to think about.

3) Be flexible. Every sale should end up in a win-win deal, so you may need to compromise. Waive the delivery fee, offer some additional merchandise or provide marketing support.

4) Keep track. Write down the answers to the objections you hear most often so you'll be prepared with the best response.

Read More Show Less

Customer Reviews

Be the first to write a review
( 0 )
Rating Distribution

5 Star

(0)

4 Star

(0)

3 Star

(0)

2 Star

(0)

1 Star

(0)

Your Rating:

Your Name: Create a Pen Name or

Barnes & Noble.com Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & Noble.com that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & Noble.com does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at BN.com or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation

Reminder:

  • - By submitting a review, you grant to Barnes & Noble.com and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Noble.com Terms of Use.
  • - Barnes & Noble.com reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & Noble.com also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on BN.com. It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

 
Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously

    If you find inappropriate content, please report it to Barnes & Noble
    Why is this product inappropriate?
    Comments (optional)