Get Streaming!: Quick Steps to Delivering Audio and Video Online

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Get Streaming with this fun, easy-to-read guide!

Streaming your audio and video online is inexpensive, easy, and fun. Get the fast results you need with Get Streaming! - a step-by-step, introductory level book that gets you up and running today.

Streaming media technology is growing into an indispensable part of a successful business communications strategy. This book will not only give you a professional boost, it will help you deliver your home videos to family and friends anywhere in the world!

Why slog through a technology tome for weeks when you can start right now with the simple, easy-to-follow procedures in this book. Use the comprehensive glossary of terms with one sentence definitions to lay the foundation for your streaming know-how. You'll take away a practical understanding of streaming media without feeling overwhelmed by confusing detail. Tips and insights from leading streaming pros are also at your fingertips.

Whether you want to stream a corporate video, home videos, or your favorite music for friends - after reading this book, you will:

* Understand the three steps of streaming: Capture, Encode, Broadcast
* Install free streaming software, capture raw media, encode into a streamable file, place that file on a streaming server, and link it all up to the Internet!
* Know the fundamentals of how the Internet works in relation to streaming media
* Build simple, effective streaming applications with free tools
* Learn how to make the right streaming media technology choices, including codecs, for your specific situation
* Understand RealVideo, Windows Media, QuickTime, Flash MX and MPEG-4 software
* Make informed choices from among the leading streaming media content creation tools made by RealNetworks, Microsoft, Apple Computer, and Macromedia
* Master the steps for creating on-demand streaming audio and video files as well as learning about live audio and video streaming
* Understand the computer hardware and Internet bandwidth you'll need for maximum success
* Glimpse the future business and career opportunities in the expanding streaming media field.

Audience: Educated, technically savvy amateur videographer or audio producer who is comfortable with computers and Internet technologies; professionals that rely on streaming for corporate communications.

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Editorial Reviews

From Barnes & Noble
The Barnes & Noble Review
By now, you’ve probably viewed plenty of streamed audio and video. But how about streaming your own stuff? It’s easier than you think -- with a little help from Get Streaming!

Joe Follansbee starts by showing you how to get streaming media delivered in a hurry (say your boss wants it done today). Then, for those not quite in crisis mode, he systematically demystifies the technologies and helps with the decisions. Which format? How do you prepare content for streaming? Should you run your own server, or should you outsource? Go live, or stream on demand? What about alternatives like MPEG, P2P streaming, SMIL, or even online PowerPoints? Whether you want to stream your child’s first word or your CEO’s latest pep talk, this book shows you how. Bill Camarda

Bill Camarda is a consultant, writer, and web/multimedia content developer. His 15 books include Special Edition Using Word 2003 and Upgrading & Fixing Networks for Dummies, Second Edition.

From the Publisher
"Joe Follansbee has written a fun, easy-to-understand book that teaches people about streaming media quickly. If you want to get up and running in a matter of minutes, 'Get Streaming' is a great place to start." Steve Mack
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Product Details

  • ISBN-13: 9780240805597
  • Publisher: Taylor & Francis
  • Publication date: 4/19/2004
  • Series: Hands-On Guide Series
  • Pages: 220
  • Product dimensions: 7.48 (w) x 9.26 (h) x 0.65 (d)

Meet the Author

Joe Follansbee first became passionate for streaming back in 1995, and spent more than five years honing his skills at RealNetworks, the pioneering streaming media company. While there, he managed a quality assurance team for content in RealNetworks' flagship software, RealPlayer. Joe produced and hosted one of the first weekly audio newsletters delivered over the Internet. He has provided technical and logistical support for ABCNews, FOX Television, and MSNBC, as well as helped mom and pop Internet broadcasters put their signals on the Net. He founded a streaming media development company in 2001, and currently works as a freelance writer and consultant.

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Table of Contents

1. Foreword: Why Streaming Media is Fun, Easy, and Vital to Your Success
2. Introduction
2.1. Why You Should Read This Book
2.2. "Streaming Media" Defined
2.3. Why Use Streaming Media?
2.4. Scope of the Book
2.5. Layout and Organization
3. Get Started Now (RealOne, Windows Media, QuickTime, and Flash MX)
3.1. Install a Player
3.2. Install an Encoder
3.3. Encode an Audio File
3.4. Encode a Video File
3.5. Put the File on Your Media Server
3.6. Create a Metafile
3.7. Put a Link on Your Web Page
3.8. Sidebar: How Streaming Media Works
3.9. Anecdote: How I Got Started in Streaming Media (Joe Follansbee)
4. Get Your Audio & Video
4.1. Audio & Video Inputs
4.2. Your Dream Workstation
4.3. Streaming Media Players (RealOne, Windows Media, QuickTime, and Flash MX)
4.4. Sidebar: A Brief History of Streaming Media
4.5. Anecdote: The Story of Radio B92, Belgrade (Drazen Pantic)
5. Prepare Your Audio & Video (RealOne, Windows Media, QuickTime, and Flash MX)
5.1. Choosing the Right Format for Your Needs
5.2. Optimize Your Audio
5.3. Optimize Your Video
5.4. Encode Audio
5.5. Encode Video
5.6. Set Up Your Web Page
5.6.1. Using an External Player
5.6.2. Using and Embedded Player
5.7. Live vs. On-Demand
5.8. Sidebar: Third-Party Content Creation Software Tools
5.9. Anecdote: TBD (Something on keeping the user in mind)
6. Broadcast Your Audio & Video (Helix Server, Windows Media Server)
6.1. On-Demand Broadcasts
6.2. Live Broadcasts
6.3. Get Ready to Serve Your Streams
6.3.1. Platform Considerations (Windows-based vs. Unix [Linux, Solaris, BSD, etc.] -based)
6.3.2. Storage Needs
6.3.3. Bandwidth Needs
6.3.4. Set Up a Streaming Media Server
6.3.5. Create a Metafile and Add a Link to Your Web Page
6.4. Outsourcing to a Streaming Media Hosting Service
6.5. Sidebar: Test and Monitor Your Streams!
6.6. Anecdote: TBD (FooFighters, BMW, or Buick's "Tiger Trap")
7. Alternative Systems and Advanced Topics
7.1. MPEG: An Alternative to Proprietary Formats
7.2. Open Source Streaming: An Alternative to Proprietary Systems
7.3. Peer-to-Peer Streaming
7.4. Using Still Images, Text and Layout in Streaming Applications
7.4.1. Synchronized Multimedia Integration Language (SMIL)
7.4.2. Streaming PowerPoint Presentations
7.5. Business Models and Success Measurement
7.6. Sidebar: Streaming Media on Mobile Devices
7.7. Anecdote: TBD (Something on predictions for the future)
8. Resources
9. Glossary
10. Index
11. Acknowledgements
About the Author

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