Get Up to Speed with Online Marketing: How to Use Websites, Blogs, Social Networking and Much More

Get Up to Speed with Online Marketing: How to Use Websites, Blogs, Social Networking and Much More

by Jon Reed
     
 

View All Available Formats & Editions

This book shows you how to get up to speed with online marketing and go where your market is so you can effectively promote your business on a limited budget. The book explains in a straightforward style all there is to know about promoting small businesses online, and covers all the major online tools available, including websites, search engine marketing, email… See more details below

Overview

This book shows you how to get up to speed with online marketing and go where your market is so you can effectively promote your business on a limited budget. The book explains in a straightforward style all there is to know about promoting small businesses online, and covers all the major online tools available, including websites, search engine marketing, email marketing, blogging, podcasts, online video, social networks, virtual worlds, and social bookmarking. Get Up to Speed with Online Marketing shows readers how to use each medium to their best effect on a limited marketing budget, if not for free! This straightforward, step-by-step guide to online marketing shows you affordable and effective ways to:

  • Create a website
  • Get found on Google
  • Get your email marketing right
  • Create content your market will value with blogs, podcasts, video and images
  • Promote your business with social networking sites such as Facebook, LinkedIn and Twitter
  • Develop a coherent online marketing plan
  • Manage your online marketing workload
  • Measure your results

Read More

Product Details

ISBN-13:
9780133066272
Publisher:
FT Press
Publication date:
06/04/2012
Pages:
272
Sales rank:
1,311,693
Product dimensions:
6.00(w) x 8.90(h) x 0.60(d)

Customer Reviews

Average Review:

Write a Review

and post it to your social network

     

Most Helpful Customer Reviews

See all customer reviews >