Getting the Word Out: The Artist's Guide to Self-Promotion

Getting the Word Out: The Artist's Guide to Self-Promotion

by Art Calendar Magazine
     
 

Unless an artist learns to promote his or her own self, promotion of one's work often goes undone - often after an immense amount of effort has gone into making of art. Getting the Word Out offers dozens of practical and effective ways in which an artist can obtain more exposure - through self-promotion. There are chapters on such subjects as: brochures and catalogs;…  See more details below

Overview

Unless an artist learns to promote his or her own self, promotion of one's work often goes undone - often after an immense amount of effort has gone into making of art. Getting the Word Out offers dozens of practical and effective ways in which an artist can obtain more exposure - through self-promotion. There are chapters on such subjects as: brochures and catalogs; getting your artwork into magazines; getting press coverage; getting onto radio and TV; speaking in public; traditional slide portfolios; videos; CD-ROM and other computerized documentation; organizing a panel discussion; artists' sourcebooks: are they for you?; creating a network of dealers; working with art consultants; publishing a book; publishing posters, notecards, and other multiples; using billboards, ride-alongs, and other alternative media; print advertising; and much more. In addition, there are revealing interviews with art professionals that will answer thousands of questions of importance to all working artists. (6 X 9, 288 pages, b&w photos)

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Editorial Reviews

Booknews
Comprising a collection of practical articles on self-promotion for working artists originally published in Art Calendar magazine, this second edition (the first was published in 1995) includes updated articles and a new preface. No index. Annotation c. by Book News, Inc., Portland, Or.

Product Details

ISBN-13:
9781558217300
Publisher:
Rowman & Littlefield Publishers, Inc.
Publication date:
10/01/1998
Series:
Art Calendar Guide Series
Pages:
288
Product dimensions:
5.95(w) x 8.98(h) x 0.71(d)

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