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Glaxo: A History to 1962
     

Glaxo: A History to 1962

by R. P. T. Davenport-Hines, Judy Slinn
 

Glaxo is the world's second largest pharmaceutical multinational. This study of the company, from its beginnings to 1962, is based on unprecedented and unparalleled archival access to the company records. It gives a detailed account of the global operations of Glaxo, and describes not only the evolution of this international business, but studies its research and

Overview

Glaxo is the world's second largest pharmaceutical multinational. This study of the company, from its beginnings to 1962, is based on unprecedented and unparalleled archival access to the company records. It gives a detailed account of the global operations of Glaxo, and describes not only the evolution of this international business, but studies its research and development programs, its products, and its marketing and management. It is a story of power, money and drugs, the first comprehensive study of a UK-based drugs company.

Product Details

ISBN-13:
9780521425599
Publisher:
Cambridge University Press
Publication date:
03/29/2012
Pages:
428
Product dimensions:
5.98(w) x 9.02(h) x 0.94(d)

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