Global Challenges in Responsible Business

Global Challenges in Responsible Business

by N. Craig Smith

This book highlights critical challenges for business in a world where corporate responsibility has gone global.See more details below


This book highlights critical challenges for business in a world where corporate responsibility has gone global.

Product Details

Cambridge University Press
Publication date:
Cambridge Companions to Management Series
Product dimensions:
5.90(w) x 8.90(h) x 0.70(d)

Related Subjects

Table of Contents

List of figures vii

List of tables ix

List of contributors x

Foreword xxi

Introduction: Corporate responsibility and global business N. Craig Smith C.B. Bhattacharya David Vogel David I. Levine 1

Part I Embedding corporate responsibility 11

1 A corporate social responsibility-corporate financial performance behavioural model for employees Jean-Pascal Gond Assâad El Akremi Jacques Igalens Valérie Swaen 13

2 The integrative benefits of social alliances: balancing, building and bridging Ida E. Berger Peggy H. Cunningham Minette E. Drumwright 49

3 Integrating corporate citizenship: leading from the middle Philip Mirvis Julie Manga 78

4 CSR in search of a management model: a case of marginalization of a CSR initiative Aurélien Acquier 107

Part II Marketing and corporate responsibility 133

5 Global segments of socially conscious consumers: do they exist? Pat Auger Timothy M. Devinney Jordan J. Louviere 135

6 Impact of CSR commitments and CSR communication on diverse stakeholders: the case of IKEA François Maon Valérie Swaen Adam Lindgreen 161

7 The relationship between corporate responsibility and brand loyalty in retailing: the mediating role of trust Francesco Perrini Sandro Castaldo Nicola Misani Antonio Tencati 191

Part III Corporate responsibility and developing countries 215

8 Stretching corporate social responsibility upstream: improving sustainability in global supply chains Emma V. Kambewa Paul T.M. Ingenbleek Aad Van Tilburg 217

9 Breaking new ground: the emerging frontier of CSR in the extractive sector V. Kasturi Rangan Brooke Barton 241

10 Overcoming rural distribution challenges at the bottom of the pyramid Sushil Vachani N. Craig Smith 268

Index 303

Read More

Customer Reviews

Average Review:

Write a Review

and post it to your social network


Most Helpful Customer Reviews

See all customer reviews >