Global Film Policies: New Perspectives

by Ruby Cheung (Editor), John Hill (Editor), Nobuko Kawashima (Editor), Paul McDonald (Editor)

Overview

Global Film Policies challenges conventional analyses of film policy as a stand-alone public policy confined within national boundaries and usually focused on supports for film production. The book argues for a more multi-faceted approach, extending beyond national boundaries and broadening its scope to recognise how other forms of policy pertain to film, including tax, labour, language and education.

A team of experts in various areas of film and media studies critically analyse specific areas of film policy and engage with other public policy programmes, related concepts and/or phenomena. Each chapter brings together a general discussion of the conceptual and critical issues at stake, with specific references to particular territorial or historical contexts, institutions and policy initiatives that illuminate the more general issues. Case studies from different continents illustrate how film-related policies work with other public policies to maintain their influence not just on the film sector but also society more generally.

This book will be an important resource for scholars and students studying global film policy in the areas of film, media or creative industries and business.

Product Details

ISBN-13:	9780367774158
Publisher:	Taylor & Francis
Publication date:	07/29/2025
Series:	Routledge Studies in Media and Cultural Industries
Pages:	218
Product dimensions:	6.12(w) x 9.19(h) x (d)

About the Author

Ruby Cheung is Associate Professor in Film Studies at the University of Southampton, UK.

John Hill is Professor of Media at Royal Holloway, University of London, UK.

Nobuko Kawashima is Professor at the Faculty of Economics at Doshisha University, Japan.

Paul McDonald is Professor of Media Industries at King’s College London, UK.

Table of Contents

Introduction: New perspectives on film policy

1. Tax incentives in the audiovisual landscape: The economic and the cultural

2. Accidents waiting to happen? Policies, practices, and pitfalls in keeping film and TV workers safe

3. Soft power, nation branding and public diplomacy

4. Regional futures, civilisational pasts: Unravelling the spacetime of Sino-Indian film co-production

5. Film policy, sociolinguistic politics and Chinese-language film industries

6. Between economic development and social inclusion: Film education and training policy in the UK and Europe

7. EDI film policies and their discontents

8. Rethinking cultural imperialism: The Ibermedia programme

9. UNESCO’s convention for the protection and promotion of the diversity of cultural expressions: International obligations, local priorities

10. European film and television policy in the streaming era: Beyond the 2018 AVMSD

Index