Global Hollywood 2 / Edition 2

Global Hollywood 2 / Edition 2

by Toby Miller, Richard Maxwell, Nitin Govil, John McMurria
     
 

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ISBN-10: 1844570495

ISBN-13: 9781844570492

Pub. Date: 04/26/2005

Publisher: BFI Publishing

Why is Hollywood so successful? Overwhelming almost every other national cinema and virtually extinguishing foreign cinema in the multicultural United States, Hollywood seems powerful around the globe. This book draws from political economy, cultural studies, and cultural policy analysis to highlight the material factors underlining this apparent artistic success.

Overview

Why is Hollywood so successful? Overwhelming almost every other national cinema and virtually extinguishing foreign cinema in the multicultural United States, Hollywood seems powerful around the globe. This book draws from political economy, cultural studies, and cultural policy analysis to highlight the material factors underlining this apparent artistic success.

This new edition brings the arguments completely up-to-date by taking into consideration important developments such as 9/11, shifts in the exchange rate, transformations in U.S. foreign policy, and significant developments in trade agreements, consumer technology, and ownership regimes. Each chapter has been substantially revised, and major new sections on India and China have been added.

Product Details

ISBN-13:
9781844570492
Publisher:
BFI Publishing
Publication date:
04/26/2005
Edition description:
Revised Edition
Pages:
448
Product dimensions:
6.35(w) x 9.38(h) x 1.35(d)

Table of Contents

Chapter One: Global History, Hollywood History, Cultural Imperialism, Globalisation = Laissez-Faire Hollywood?

Chapter Two:
The New
International Division of Cultural Labour

Chapter Three: Co-Producing Hollywood

Chapter Four: Hollywood's Global Rights

Chapter Five: Distribution, Marketing and Exhibition

Chapter Six: Audiences

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