Global Software: Developing Applications for the International Market / Edition 1

by Dave Taylor

Overview

John Sculley In the short history of personal computing, the task of the software programmer has been one of the least recognized-but one of the most significant-in the industry. In addition to defining the problems, and presenting the solutions, the software programmer is con­ fronted with the challenge of having to predict what combination of ideas and technologies will move the industry forward in the most compelling way. Even though we've seen the development of tremendous applications in a surprisingly short period of time, the most difficult problems often surface when we try to elevate a suc­ cessful local idea to the international arena. In the case of Apple Computer, these challenges become especially profound when you consider that Apple sells Macintosh not just in the United States, but in Japan, China, the Middle East, Africa, East­ ern Europe, and even to the United Nations itself. Of course, this means that the personal computer must work everywhere around the world. But more significantly, it also means that the software must reflect the uniqueness of a given culture, its language, morals, and even its sense of humor. To step away from a narrowly-defined, nationally-based paradigm for software development, programmers, management, and entire corporations must learn to recognize what elements of an interface, problem solving technique, documentation illustration, package de­ sign, and advertisement are local, and which elements are appropriate for global markets.

Product Details

ISBN-13:	9780387977065
Publisher:	Springer New York
Publication date:	04/29/1992
Edition description:	1992
Pages:	319
Product dimensions:	6.10(w) x 9.25(h) x 0.03(d)

Table of Contents

Section One “What It is”.- 1 Introduction.- 2 Why Internationalize?.- 3 Internationalization versus Localization.- 4 Elements of Internationalization.- 5 Pitfalls.- Section Two How to Internationalize.- 6 Three Approaches to Internationalization.- 7 Elements of Internationalization.- 8 Compile-Time Internationalization.- 9 Link-Time Internationalization.- 10 Run-Time Internationalization.- 11 The Run-Time Internationalization Library.- 12 Other Elements of Internationalization.- Section Three Existing Tools and Organizations.- 13 Hewlett-Packard’s Native Language Support System.- 14 International Standards Organizations.- Section Four The Politics of Global Software.- 15 The Politics of Global Software.- 16 The Future of Global Software.- Appendices.- Appendix A Organizations.- Appendix B How to Obtain Source Code.- References.

Editorial Reviews

For people designing, creating, programming, or marketing software for the international market, addresses such problems as cultural, social, political, and linguistic differences; and local monetary, time, and date standards, as they impact user interface factors. The bibliography is quite thorough. Annotation c. Book News, Inc., Portland, OR (booknews.com)

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