Globalization And Culture / Edition 1

Paperback (Print)
Buy New
Buy New from
Used and New from Other Sellers
Used and New from Other Sellers
from $1.99
Usually ships in 1-2 business days
(Save 93%)
Other sellers (Paperback)
  • All (22) from $1.99   
  • New (5) from $33.50   
  • Used (17) from $1.99   


Now fully revised and updated, this seminal text asks if there is cultural life after the "clash of civilizations" and global McDonaldization. Jan Nederveen Pieterse argues that what is taking place is a global culture of hybridization. In a new chapter, the author explores East-West hybridities-the idea that globalization is a process of braiding rather than simply a diffusion from developed to developing countries. His historically deep and geographically wide approach to globalization is essential reading as we face the spread of conflicts bred by cultural misunderstanding.
Read More Show Less

Editorial Reviews

Future Survey
Pieterse takes a historically deep approach, developing the perspective of global mélange or hybridization of both territorial culture and translocal culture.
Global Media and Communication
Globalization and Culture launches a succinct attack on the 'anti-hybridity backlash' with a withering critique of its paradigmatic exemplar...
Ulrich Beck
The discourse on cultural globalization is one of the best examples of itself: it is confusingly globalized. So we urgently need this enlightened unpacking of globalization by one of the pioneers of the debate—Jan Nederveen Pieterse.
Anthony D. King
Critical, creative, and committed, Jan Nederveen Pieterse's Globalization and Culture is a work of highly impressive scholarship and rich imagination. Historically informed and theoretically wide-ranging, this is a reader-friendly must read for all interested in this immensely topical subject. The author's deep personal engagement with the notion of hybridization makes a substantial contribution to the literature.
Walter Truett Anderson
Cultural change is all too frequently either overlooked entirely in discussions of globalization or dismissed with glib and misleading generalities about homogenization or clashing civilizations. Jan Nederveen Pieterse offers a perspective that is more complex, truer to the ever-shifting realities of twenty first-century life, and far more interesting. With this book, he establishes himself as a world-class thinker about the world.
Keith Griffin
Globalization and Culture is a significant contribution to a debate that is interdisciplinary, heated, and concerned with contemporary issues. Globalization produces cultural interaction, new permutations, and new differences which Nederveen Pieterse persuasively defends as part of the hybridization thesis. Whether one agrees with him or not (and I do), this book is essential reading for those who want an intelligent and lively guide to the debate about the effects of globalization on culture.
Rita Kiki Edozie
Globalization and Culture: the Global Melange has been an excellent book for usage in my interdisciplinary, introductory culture and politics course. Cultural Studies is an emerging field and it is difficult to find books that ground students in the fundamental principles and precepts of the 'discipline'. This book like no other achieves this goal. The book is interesting, written in an accessible style for undergraduates and especially targets the relationship between globalization and culture in ways that I have found in no other book. I highly recommend this book for both the international relations and the cultural studies classrooms.
Read More Show Less

Product Details

  • ISBN-13: 9780742528024
  • Publisher: Rowman & Littlefield Publishers, Inc.
  • Publication date: 8/28/2003
  • Series: Globalization Series
  • Edition description: Older Edition
  • Edition number: 1
  • Pages: 160
  • Product dimensions: 5.70 (w) x 9.04 (h) x 0.45 (d)

Meet the Author

Jan Nederveen Pieterse is Mellichamp Professor of Global Studies and Sociology at the University of California, Santa Barbara.

Read More Show Less

Table of Contents

Introduction 1

1 Globalization: Consensus and Controversies 7

2 Globalization and Human Integration: We Are All Migrants 25

3 Globalization and Culture: Three Paradigms 43

4 Globalization as Hybridization 65

5 Hybridity, So What? The Anti-hybridity Backlash and the Riddles of Recognition 95

6 Globalization Is Braided: East-West Osmosis 123

7 Global Melange 141

Notes 147

Bibliography 151

Index 175

Read More Show Less

Customer Reviews

Be the first to write a review
( 0 )
Rating Distribution

5 Star


4 Star


3 Star


2 Star


1 Star


Your Rating:

Your Name: Create a Pen Name or

Barnes & Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation


  • - By submitting a review, you grant to Barnes & and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Terms of Use.
  • - Barnes & reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously

    If you find inappropriate content, please report it to Barnes & Noble
    Why is this product inappropriate?
    Comments (optional)