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From the Publisher
"…A useful work for anyone wanting a readable overview of Google and its impact on society. Recommended. General readers and lower-division undergraduate students."
"The author's writing, although very detailed, is concise, easy to understand, and never too technical. Descriptions of how users have benefitted from Google technologies are accompanied by examples. This book is invaluable to those interested in Google and how it became the most popular search engine on the Web despite never advertising itself. Students with reports to write will appreciate the book's organization and moments of less formal, more conversational writing."
"Considering its light tone and easy reading, Scott's Google would seem to be most at home in a middle or perhaps high school library, or in the hands of the reader needing only a quick and simple overview of the corporation whose approach to information retrieval, as the Corporations That Changed the World series posits, changed the way we live."
Against the Grain