Graphic Design Solutions / Edition 3

Graphic Design Solutions / Edition 3

by Robin Landa
     
 

This comprehensive, in-depth, step-by-step approach to graphic design offers a valuable perspective through instruction, excellent sample designs, tips, project execution, and critiquing to prepare the reader for professional success. Drawing from her own extensive experience in the classroom, Robin Landa breaks away from the pack by adding four important components… See more details below

Overview

This comprehensive, in-depth, step-by-step approach to graphic design offers a valuable perspective through instruction, excellent sample designs, tips, project execution, and critiquing to prepare the reader for professional success. Drawing from her own extensive experience in the classroom, Robin Landa breaks away from the pack by adding four important components to the traditional body of innformation found in graphic design texts: a review of the basic formal elements and principles of two-dimensional design, visual and creative thinking strategies, lots of creative excercises and practical projects, and methods for assessing learning. Written in a positive and user-friendly way, the reader feels relaxed and ready to learn and create. Renowned author and designer Philip Meggs comments on Landa's style and substance in a special foreword.

Product Details

ISBN-13:
9781401881542
Publisher:
Cengage Learning
Publication date:
04/27/2005
Series:
Design Concepts Series
Edition description:
REV
Pages:
384
Product dimensions:
8.40(w) x 10.90(h) x 0.80(d)

Table of Contents

Foreword
Preface
Ch. 1Introduction
Ch. 2Fundamentals of Graphic Design
Ch. 3Overview of Graphic Design
Ch. 4Designing with Type
Ch. 5Layout
Ch. 6Logos, Symbols, Pictograms and Stationery
Ch. 7Posters
Ch. 8Book Jackets and CD Covers
Ch. 9Packaging and Shopping Bags
Ch. 10Visual Identity
Ch. 11Advertisements
Ch. 12The Portfolio
Appendix A: Materials, Tools, and Processes
Appendix B: Glossary
Appendix C: Bibliography
Appendix D: Endnotes
Index
Colophon

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