Graphic Design Solutions / Edition 1

Graphic Design Solutions / Edition 1

by Robin Landa
     
 

ISBN-10: 0827363524

ISBN-13: 9780827363526

Pub. Date: 03/28/1996

Publisher: Cengage Learning


Graphic Design Solutions is the most comprehensive, how-to reference on graphic design and typography. Covering print and interactive media, this book examines conceiving, visualizing and composing solutions to design problems, such as branding, logos, web design, posters, book covers, advertising, and more. Excellent illustrations of historical, modern and

Overview


Graphic Design Solutions is the most comprehensive, how-to reference on graphic design and typography. Covering print and interactive media, this book examines conceiving, visualizing and composing solutions to design problems, such as branding, logos, web design, posters, book covers, advertising, and more. Excellent illustrations of historical, modern and contemporary design are integrated throughout. The Fifth Edition includes expanded and updated coverage of screen media, including mobile, tablet, desktop web, and motion as well as new interviews, showcases, and case studies; new diagrams and illustrations; a broader investigation of creativity and concept generation; visualization and color; and an updated timeline. Accompanying this edition, CourseMate with eBook brings concepts to life with projects, videos of designers in the field, and portfolio-building tools. Additional online-only chapters--Chapters 14 through 16--are available in PDF format on the student and instructor resource sites for this title, accessed via CengageBrain.com; search for this book, then click on the "Free Materials" tab.

Product Details

ISBN-13:
9780827363526
Publisher:
Cengage Learning
Publication date:
03/28/1996
Series:
Graphic Communications Ser.
Edition description:
Older Edition
Pages:
301
Product dimensions:
8.45(w) x 10.91(h) x 0.62(d)

Table of Contents


Introduction. Historical Timeline. Part I: FUNDAMENTALS OF GRAPHIC DESIGN. 1. Introduction: The Graphic Design Profession. 2. Graphic Design: The Basics. 3. Typography. 4.The Design Process. 5. Creativity and Concept Generation. 6. Visualization and Color. 7. Composition. 8. Proportional Systems and The Grid. Part II: FORMATS AND DISCIPLINES . 9. Posters. 10. Book Cover Design. 11. Branding and Visual Identity. 12. Advertising. 13. Interactive Design and Motion Graphics. 14. Corporate Communication: Brochures, Annual Reports, and More (available online only). 15. Package Design (available online only). Part III: THE PORTFOLIO AND JOB SEARCH. 16. The Portfolio and Job Search (available online only).

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