Graphics for Learning: Proven Guidelines for Planning, Designing, and Evaluating Visuals in Training Materials / Edition 1

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Overview

Learn to Create Effective Graphics for Instructional Presentations

Graphics for Learning outlines the information you need to create effective graphics for instructional materials–including multimedia, texts, classroom aids, and slides used for briefings. The book and accompanying CD-ROM are filled with illustrative examples and contain guidelines that are based on the most current scientific research. This important resource helps you–no matter what your level of graphic expertise–tie graphics to your lesson topics by offering specific suggestions for creating illustrations for various types of content, including facts, concepts, processes, procedures, and principles. In addition, the authors discuss technical and environmental issues (such as bandwidth or screen size) that will influence how you can apply the guidelines to your training projects.

Praise for Graphics for Learning

"For years I’ve been looking for a book that links cognitive research on learning to graphics and instructional design. Here it is! Ruth Clark and Chopeta Lyons not only explain how to make graphics work–they’ve created a very interesting read, full of useful guidelines and examples."
–Lynn Kearny, CPT, instructional designer and graphic communicator, Graphic Tools for Thinking and Learning

"Finally! A book that integrates visual design into the larger context of instructional design and development."
–Linda Lohr, Ed.D., author, Creating Graphics for Learning and assistant professor, University of Northern Colorado

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What People Are Saying

From the Publisher
“For years I’ve been looking for a book that links cognitive research on learning to graphics and instructional design. Here it is! Ruth Clark and Chopeta Lyons not only explain how to make graphics work—they’ve created a very interesting read, full of useful guidelines and examples.”
--Lynn Kearny, CPT, instructional designer and graphic communicator, Graphic tools for Thinking and Learning

“Finally! A book that integrates visual design into the larger context of instructional design and development.”
--Linda Lohr, Ed.D., author, Creating Graphics for Learning and assistant professor, University of Northern Colorado

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Product Details

  • ISBN-13: 9780787969943
  • Publisher: Wiley, John & Sons, Incorporated
  • Publication date: 3/19/2004
  • Edition description: Older Edition
  • Edition number: 1
  • Pages: 544
  • Product dimensions: 7.32 (w) x 9.41 (h) x 1.70 (d)

Meet the Author

Ruth Colvin Clark has familiarity with the academic research in use of graphics to promote learning and has worked for over twenty years with corporate training staff assigned to design, develop, and select effective training for classroom or computer delivery. She is the author of Building Expertise and e-Learning and the Science of Instruction (Pfeiffer), both of which received the Outstanding Instructional Communication Award from the International Society of Performance Improvement.

Chopeta Lyons has created award-winning print and on-line learning products during her twenty years developing training solutions. Beginning in 1983 with the design of electronic educational software, she has directed teams of designers, writers, programmers, audio talent, graphic designers and artists to create custom solutions for the training needs of numerous corporations and organizations. She is the author of several articles on e-learning and the book, Discover Writing, a college textbook on writing from Prentice Hall.

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Table of Contents

Acknowledgments.

Foreword by Richard E. Mayer.

Introduction: Getting the Most from This Resource.

Introduction to Section One: The Foundation.

Chapter 1: Three Views of Instructional Visuals.

Chapter 2: A Visual Design Model for Planning Graphics Systematically.

Summary of Section One.

Introduction to Section Two: How to Use Visuals to Support Psychological Learning Processes.

Chapter 3: How Graphics Influence Learning Processes.

Chapter 4: Plan Graphics That Direct Attention.

Chapter 5: Plan Graphics That Awaken Prior Knowledge.

Chapter 6: Plan Graphics That Minimize Memory Load.

Chapter 7: Plan Graphics to Help Learners Build Mental Models.

Chapter 8: Plan Graphics That Support Transfer of Learning.

Chapter 9: Plan Graphics to Motivate Learning and Manage Sizzle.

Chapter 10: Plan Graphics That Accommodate Learner Differences.

Summary of Section Two.

Introduction to Section Three: How to Visualize Lesson Content.

Chapter 11: How to Visualize Procedures.

Chapter 12: How to Visualize Concepts.

Chapter 13: How to Visualize Facts.

Chapter 14: How to Visualize Processes.

Chapter 15: How to Visualize Principles.

Summary of Section Three.

Introduction to Section Four: How to Plan and Communicate Your Visuals.

Chapter 16: Define the Visual Context.

Chapter 17: Design the Visual Approach.

Chapter 18: Visualize Individual Graphics.

Chapter 19: Communicate Your Graphic Plans.

Chapter 20: Apply the Principles.

Summary of Section Four.

Glossary.

References.

About the Authors.

List of Figures and Tables.

Index.

Pfeiffer Publications Guide.

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