Carolyn Howard-Johnson has nearly three decades of retail experience plus oodles more in the fields of journalism, public relations, publishing, and marketing.
She consults in the three Ps: publishing, promotion, and publicity and is the author of the multi award-winning HowToDoItFrugally series of books for writers and one for retailers.
Her how-to books are multi award-winners including awards from USA Book News, New Generation Award, Reader Views Award, and many others including nods from Dan Poynter's Global Ebook Award for some of her e-books. The marketing she has done for her award-winning fiction and poetry puts her in a unique position to advise other authors with The Frugal Book Book Promoter, second edition.
Howard-Johnson was named Woman of the Year in Arts and Entertainment by members of the California Legislature and by the American Business Women's Association (ABWA) Impact Council. "Pasadena Weekly" honored her for literary activism and her community gave her its coveted Diamond Award in Arts and Culture. She was also an instructor for UCLA's world renowned Writers' Program for nearly a decade and occasionally is a guest speaker for fellow instructors and for the UCLA's career center.
Her Web site is www.HowToDoItFrugally.com where she offers a free craft and book marketing focused newsletter along with a free gift for subscribing. She blogs on book marketing at www.sharingwithwriters.blogspot.com.
She does some acting for fun and her credits include commercials for Apple, Blue Shield, Disney
Cruise lines (Japan), LensCrafters and Time-Life CDs.